-
Influencer Spotlight: Annette Golemi
What do running, LSU tigers, and New Orleans cuisine have in common? They are all beloved by SI’s PR/Marketing Associate, Annette Golemi! Born in the Chicago suburb of Park Ridge, Annette moved to Mandeville, LA when she was only 6 months old. From then on, New Orleans and Southeast Louisiana …
Continue Reading >> -
Switching to Trello from Pivotal Tracker
We started using Pivotal Tracker over 2 years ago to track the status and progress of our first big software development project. As the lead developer, it fit perfectly into the workflow that I had envisioned for my fledgling department. I added user stories, gave them points and watched my …
Continue Reading >> -
5 Ways to Use Instagram for Business and Build Your Social Media Presence
Many businesses, small and large, have started using Instagram as a way to build their brands and online presence. Not only is Instagram an effective and useful way for businesses to promote themselves, but it is also a way to create connections with customers through engaging content. Also, photo sharing …
Continue Reading >> -
Influencer Spotlight: Joe Romito
With both a B.A. and an M.A. concentrating in English, 24-year-old Joe Romito may first appear like one of many students with the same popular degree, if it was not for one distinguishing feature: comic books. A Philadelphia native, Romito attended the University of Pennsylvania, deciding to combine a minor …
Continue Reading >> -
Confusion Is Next Part 4
Confusion Is Next: A 4-part Look at Music SEO In A New Era Of The Music Industry Part 4 – Same As It Ever Was? There is much already written about how and why we use schema and microformats for SEO purposes, but most discussions of this practice tend to …
Continue Reading >> -
Confusion Is Next Part 3
Confusion Is Next: A 4-part Look at Music SEO In A New Era Of The Music Industry Part 3 – Into The Blue Again Entities like Youtube, Spotify, Pandora, Soundcloud and Last.fm, alongside the usual social dispersal mechanics of Facebook and Twitter, have certainly made it easier for people to …
Continue Reading >> -
Confusion Is Next Part 2
Confusion Is Next: A 4-part Look at Music SEO In A New Era Of The Music Industry Part 2 – How Do I Work This? What is interesting about music SEO as a concept is that the focus isn’t really on steering traffic to a musician’s website in the same …
Continue Reading >> -
Confusion Is Next Part 1
Confusion Is Next: A 4-part Look at Music SEO In A New Era of The Music Industry Part 1 – Well, How Did We Get Here? It’s hard to even discuss the impact of the Internet on the music industry in 2013 without feeling like that annoying guy in a …
Continue Reading >> -
The Best Things in Life are Free
In today’s ad-heavy world with million-dollar Super Bowl spots and thousand-dollar billboards, it’s easy to forget that some of the best advertising can be pretty inexpensive–like everyone’s favorite vehicle: social media! Recently, we strategized and implemented a sweepstakes giveaway for one of our local clients that was mainly held through …
Continue Reading >> -
The Changing Face of Studios
Summer is definitely the season for block busters. But that seems to be the majority of what we get from Hollywood now. When even comedies need over-the-top special effects–shows like the This is the End or World’s End–things start feeling odd. Hollywood’s profits have been dropping steadily as the ubiquity …
Continue Reading >>
