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News
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No. Don’t “Upgrade” to Google Analytics 4 (GA4). Instead, install it and run it in Parallel.
Don’t “Upgrade” To Google Analytics 4 (GA4) Just Yet Google has been urging Analytics users – mostly by email – to “Upgrade” to Google Analytics 4 (GA4). At Search Influence, we are installing GA4 but not “upgrading” just yet. No doubt, GA4 will be a great improvement, but there are …
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Search Influence Presents Virtual Training in Partnership with the Mississippi Hospital Association
Search Influence presents “Communicating Through Pandemic and Weather Events: Planning for Happier Patients” in partnership with the Mississippi Hospital Association (MHA) on Wednesday, May 18, 2022. This is Search Influence’s fourth time partnering with the MHA for a virtual training just for the organization’s members. The MHA is the statewide …
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Search Influence Certified as a Women-Owned Business
The Women’s Business Enterprise National Council (WBENC) has certified New Orleans-based digital marketing firm Search Influence as a women-owned business. In 2021, Search Influence COO and co-founder Angie Scott became a 51% owner of the company. To achieve certification, the WBENC validates that a business is at least 51% owned, …
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Search Influence Hosts Higher Education Marketing Series, “Plan, Track, and Earn Buy-In for Your Higher Education Marketing Strategy”
Search Influence will host Plan, Track, and Earn Buy-In for Your Higher Education Marketing Strategy, a free, three-part training series. The series is designed to help higher education marketers create a strategic and measurable marketing plan and build excitement for the plan among stakeholders. Register for all three sessions here. …
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Search Influence Hits a Grand Slam with 4 New Hires
Search Influence hits it out of the park with FOUR new additions to the team! Let’s hear the new additions to the line-up. Collin Guedon, Digital Copy Editor A Greater New Orleans Area native (specifically, Abita Springs), Collin didn’t venture far for college, attending Louisiana State University. Graduating with …
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Search Influence Presents Virtual Higher Education Marketing Training, “How to Gain Stakeholder Trust & Buy-in on New Marketing Strategies”
Register for our higher education marketing virtual training, How to Gain Stakeholder Trust & Buy-in on New Marketing Strategies, Wednesday, July 14, 2021 at 12pm EST/11am CST. If you can’t make the live session, be sure to still register to receive a recording of the event. About the Virtual Training …
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Search Influence Receives 2021 New Orleans Top Workplaces Award from The Times-Picayune and The New Orleans Advocate
For the second year in a row, Search Influence has been named a winner of the New Orleans Top Workplaces Award by The Times-Picayune and The New Orleans Advocate. Search Influence is among a list of 70 independently selected private, public, non-profit and government entities selected for the 2021 awards. …
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Search Influence to Present at the 2021 Canadian Association for University Continuing Education (CAUCE)
Search Influence will co-present “If You Build It, Will They Come? How to Design & Market an In-House Online Program” at the 2021 Canadian Association for University Continuing Education (CAUCE) conference, alongside our partner Christa Payne, the Assistant Dean, Administration and Operations for the Tulane School of Professional Development. CAUCE’S …
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Search Influence to Host Healthcare Marketing Webinar, “Performance Driven Marketing: Proving ROI for Hospitals and Healthcare Practices”
Register for our live webinar, Performance Driven Medical Marketing: Proving ROI for Hospitals and Healthcare Practice, Tuesday, April 13, 2021 at 12pm EST/11am CST. If you can’t make the live session, be sure to still register and we will send you a recording of the webinar. As a medical marketer, …
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6 High School Interns Join the Search Influence Team as Part of YouthForce NOLA Partnership
Search Influence welcomed a cohort of six interns from YouthForce NOLA. YouthForce NOLA is a nonprofit organization that collaborates with businesses to prepare young people from underserved communities in New Orleans for fulfilling careers in high-demand industries. Search Influence and YouthForce NOLA have had a long-standing partnership that dates back …
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