Success Story: The Law Office of Jerod Gunsberg

The Situation

Based in Los Angeles, Jerod Gunsberg is a defense attorney representing clients in state and federal criminal matters. Gunsberg handles first time misdemeanors to violent offenses to complex fraud cases. In order to connect with potential clients, the firm needed an aggressive SEO strategy to increase visibility in a competitive market and convert leads into cases.

The Approach

Search Influence worked with The Law Office of Jerod Gunsberg to implement a strategy focused on optimizing content specific to areas of practice, site updates to improve conversions and user experience, and off-site authority building.

The Outcome

In the first 5 years of the campaign, the SEO strategy brought in 589 leads. With a 469% increase in organic traffic compared to the first month of their campaign, we continue to connect the right audience with strong cases to The Law Office of Jerod Gunsberg.

When the campaign first started in 2010, the firm was not ranking for any of their crucial competitive keywords. As of May 2018, they rank #3 for “domestic violence defense attorney los angeles” and #6 for “theft defense attorney los angeles” and #2 “meth lawyer los angeles” and “prostitution lawyer”. By implementing an aggressive strategy in a highly competitive market, we got Jerod Gunsberg in front those in need of a defense attorney and closed quality cases.

96% of people seeking legal advice use a search engine. Are they finding you? Request your free digital marketing analysis to see how we can help your law firm win online.

96%
of people seeking legal advice use a search engine

469%
Increase in organic traffic (August 2017 compared to August 2010)

485%
Increase in new organic visitors (August 2017 compared to August 2010)

#3
for competitive keyword “domestic violence defense attorney los angeles”