How to Spiel Like Spielberg: Using Videos to Showcase Your Business

September 18th, 2017 by Search Influence Alumni

How to Spiel Like Spielberg - Search Influence

YouTube changed history when it was created in 2005, allowing businesses and individuals to upload personal videos that had the potential to impact the world. Today, video dominates with four times as many customers preferring to watch a video about a business than reading content about it. If video has that much influence, businesses should consider the impact of having customized ads on YouTube. In addition to having a greater social media presence, an investment in online advertising increases your visibility, often consistently delivering qualified leads for your business. This combination is ultimately the best of both worlds.

Grow Your Business With Our YouTube Ads Webinar

The Search Influence team invites you to join us for a new webinar on how to showcase your small business through YouTube ads. With such a large audience at your fingertips, it is incredibly vital for your business to have a presence on this platform.

In the webinar, you will learn:

  • Best practices and how to use video for your business
  • How to promote your business using video content
  • How video influences purchase behavior

Grab the Attention of Your Most Ideal Client Base

Our experts will discuss content diversity and techniques for offering a variety of educational, thought-provoking, and engaging visuals for current and potential clients. We will also share resources and tools for creating high quality videos that fit your budget. Feel like you don’t know much about professional videography? Our webinar will discuss best practices for making your video, from concept and production to branding and messaging. We will even share information on the best places to publish your video once it is complete.

Finding your audience is just as important as creating the video itself. We’ll dive deep into the world of YouTube ads, providing you with details on how to target your client base, determine the stage of the customer journey they are in, and analyze and track leads. These tips will help you to generate buzz around your video content and capture your ideal audience across screens and devices.

Contact one of our experts to learn how you can enhance your current marketing strategies.


Mobile Video