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Influencers Flock to the Pelicans Game
It’s 4:30 PM on a Monday and where is Search Influence? On our way to the Pelicans vs. Nets game! It already did not feel like a typical Monday because Jack Black was filming a movie on the first floor of our building in Oak Bar, but our quarterly office team …
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Is Facebook No Longer Effective for Small Business?
It’s well known that Facebook is, by far, the largest and most successful social network in the world. Here are just a few of the astonishing statistics for this social giant: More than 1,310,000,000 (that’s 1.3 billion) active monthly Facebook users Over 680,000,000 active mobile Facebook users Number of users …
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The Balder Side of Life
Every year a neighborhood bar that caters to celebrating German heritage in New Orleans hosts a special event. This event is one of caring and hope. The participants all sport identical hair cuts. The floor is littered with a variety of browns, blacks, and yellows in various hues. It is …
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New Influencer Faces: March 2014
Here at Search Influence, we keep on growing! We’re happy to welcome seven new employees to our team. Brooke Folse (Account Associate): Brooke was born and raised in Lafayette, LA. She graduated from The University of Louisiana at Lafayette with a degree in Marketing. Prior to joining Search Influence, she …
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Can’t Code #2: Binary Basics
The most basic code in the world of digital technology is binary code, which employs the binary digit, or “bit” for short. This code consists of 1’s and 0’s. The 1 means that something is; the 0 means that something isn’t. There’s no room for ambiguity when using bits. We’ll …
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8 Tips for Handling Bad (and Good!) Online Reviews
Have you ever had a bad experience at a business? How did it affect your opinions of that company? More often than not, one bad experience will hinder how someone views a business, even if the experience was handled in the best way possible by the business owner/manager. This can …
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What Happened To GetListed.org?! Check Out The New Moz Local!
If you’re a local SEO geek like me, you were probably super excited to learn that this past Tuesday Moz Local was officially released. If you go to GetListed.org, you’re now redirected to Moz Local, which can also be accessed directly at moz.com/local. So, you might be asking yourself what …
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Google suggests: An overview of SEO
Three months ago I started working at Search Influence. I thought I knew a lot about SEO, boy was I wrong. After what seemed like a crash course in everything we do here, I thought I would put together an overview of what I’ve learned: SEO After 45 (!) trainings …
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Are You Being Productive Or Just Keeping Busy?
Over two months have passed in 2014, and like most of you, I can honestly say that I have been very busy. I would be willing to bet that 50+ business days into the year, I, like a lot of you reading this have logged 150-200 hours of meetings, and …
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Social Media And Viral Content: Tips From Matt Siltala
If you haven’t heard of Matt Siltala, get your butt to Google right now and start searching. As an online search industry leader and president of Avalaunch Media, Matt came to New Orleans this week to present at Pubcon, a social media and optimization conference and expo featuring multiple days …
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