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Five for Friday: Ditch the Phone, Google Your Cells, and Reconnect to Real Life
In the past few decades, we’ve seen a major shift in communication venues. We used to meet in the town square or pick up the phone, but now we belly up to a screen to share stories. In a world full of devices, it’s easy to feel disconnected, so this …
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Keywords: Now All-Natural and Gluten-Free
Google has officially divulged that it rewards the mobile optimization of your website. Hooray! For most people, this doesn’t come as much of a surprise. There are studies dating back to last year claiming that up to 60% of consumers use mobile searches when making purchase decisions. The bottom line is …
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How A Little Nip And Tuck Can Improve Your SEO
Makeovers aren’t just for mommies looking to restore and improve their post-pregnancy appearance through multiple, personalized plastic surgery procedures. Makeovers can also work wonders for websites in the cosmetic medicine industry. If your website isn’t bringing you a consistent stream of new patients, it may be time to give your …
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Filter In New Clients – The SEO Benefits of Instagram
As a business, it’s important to connect with potential customers in as many ways as possible. You maintain your website, attend networking events, and post regularly on Facebook, but could you be doing more? Enter: Instagram. As of December 2014, there are 300 million monthly active users on Instagram and …
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Don’t Celebrate Too Soon: What to Know About Disappearing Manual Actions
The topic of manual actions disappearing from Google Webmaster Tools is not a new issue, but it has come up a few times in the last week, which automatically deems the topic worthy to write about. Do manual actions have expiration dates? Manual actions do expire, and when they expire, …
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Pick up the Phone: Google is Calling With A Mobile-Friendly Update
With Google’s recent announcement that mobile-friendliness will be a ranking signal, we have been fielding impressive numbers of emails and phone calls from website owners asking how this affects them. Google has been moving toward rewarding websites that are addressing consumer demand with mobile-friendliness. In the official announcement published on February …
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Defibrillate Your Clinic’s Social Media Plan in Five Steps
Over the past decade, there have been steady increases in the acceptance, usage, and number of social networks. With membership in the hundreds of millions and even billions, social media networks like Facebook, YouTube, and Twitter have become excellent platforms for businesses that want to reach and engage their audiences. …
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You Don’t Just Need Good Culture In Your Yogurt, You Need It In Your Workplace!
Quality Over Quantity Until recently, a company’s success was based on the fundamental principle that quantity outweighs quality. The better your numbers were, the better the chances that your company would outperform its competitors. However, recent studies have begun to offer insight into the importance of a company’s internal environment, …
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From Search With Love, 007 New Influencers Are On The Case!
Search Influence looks forward to continued growth in 2015! As February comes to an end, we’re excited to welcome our newest Influencers. Adrienne Myers – Junior Account Associate Adrienne recently graduated from Mississippi State University, where she studied marketing and French. She is originally from Covington, but she spent some …
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4 Internet Marketing Mistakes You Might Be Making
There is nothing more frustrating than putting all your money and effort into your site’s content only to see a conflicting ROI. Many companies and businesses rely on Internet marketing to increase their profits, but some make simple and even unpredictable mistakes as they go about it. Feeling frustrated or …
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