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Five for Friday: Pay for Twitter Verification, Snapchat Goes Local, and More!
1. If You Want to Be Verified on Twitter, All You’ll Have to Do Is Pay! – Mashable If you’ve ever tried, you know that getting verified on Twitter is a lengthy process. Twitter does not accept requests for verification, so users just have to wait until the site feels …
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Art of War: Keyword Edition
So you want to improve your online presence, crush your competitors, and rule the market with an iron fist from the coveted #1 spot on Google? Well, that’s all fine and good, but you may be getting a little ahead of yourself. Before you can dominate Google, you need to …
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Five for Friday: The Analytics Glitch, Google’s Beginnings, Mardi Gras Madness, & More!
1. Google Analytics Data Drops Off On Monday, February 9th – SEO Roundtable Did you notice that all of your customers suddenly decided to boycott your website this past Monday? You’re not the only one. Luckily, this is not an issue with your website or your business; it’s actually a brief …
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Search Tools, Edit Wars, and More: Get the Gist of Wikipedia for Businesses
What is the Loch Ness Monster? Who is Monty Python? What is the history of Starbucks? Every time you do a Google search for practically any event, business, person, phrase, song, or obscure piece of trivia, Wikipedia seems to be right there at the top of the search results. Wikipedia, …
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#LocalUp – Making Content The Sexy Part of Social
The presentation below was developed for a joint conference put on by Local University and Moz in Seattle on February 7th, 2015, called LocalUp. My “beat” if you will as a Local U faculty member is Social Media, and given our work with customers of Search Influence, I have always …
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They Don’t Call it Fat Tuesday For Nothing!
How much king cake has your office consumed since the start of the new year? Those who don’t live or work in Louisiana will respond to that question with a forlorn “zero,” but at Search Influence, the answer is probably somewhere between “not enough” and “infinite.” King cake season is …
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Let’s Get Medical: How To Manage Healthcare Listings On G+
When it comes to adding healthcare listings in Google My Business (now the one-stop shop that includes Google Plus business management), there are many things to consider when managing multiple entities within one location. While building out multiple listings unnecessarily is not ideal, some instances may call for multiple listings …
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SEO for 2015: Meet the New Boss, Same as the Old Boss
The world of SEO is constantly changing. Google, the big prize for search engine ranking, may change its search algorithms from 500 to 600 times a year, and major updates like Panda, Penguin, and Pigeon are rolled out on a fairly regular basis. And while your business can’t shift SEO …
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Three New Influencers to Start Off the New Year!
Sarah Felton – Account Coordinator Sarah is a native to New Orleans and an enthusiastic pet lover (Three cats and one dog that she frequently plays dress up with). She received her bachelor’s degree from Louisiana State University, where she still attends football games in the student section every fall. …
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Five For Friday: Do You Like Your Friends, Busting SEO Myths, and More
1. You’re Doing It Wrong: This App Tells You If You Actually Have Friends – Tech Crunch Ever wonder if you actually like your friends? There’s now an app for that. The app, called “pplkpr,” monitors your heart rate through a wristband and sends you text message updates about your …
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