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For the Rookie Jet-Setter: 10 Tips to NOT Being Late for an Early Morning Work Flight
(… and some things to know if this does happen to you) Imagine you are a new hire for a company. Your boss schedules your first work day-trip for an important meeting with a client – and even better – it is to New York City (oh…and you have never …
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Will Scott Interview on Search Engine Journal
A quick thanks and a link, for your information, to an interview Mat Siltala did with me on Search Engine Journal. Mat and I often speak about search, local, social media and his favoriteviral marketing. I appreciate the opportunity for the exchange of ideas and am always happy to spend …
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Twitter SPAM can get you BANNED!
No one likes SPAM! I’m not talking about the canned meat product. I happen to like the stuff myself. It reminds me of camping when I was a kid. What I am talking about is that which clogs our inboxes, dilutes and degrades the integrity and usefulness of … well, …
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Top 10 For the Weekend
We’re constantly coming across interesting articles, photos, and links around here. Some are relevant to our line of work, some not so much, some are funny, some are informative. Today we’d like to share a few of the most practical and useful ones with you. Check out this blatant use …
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Buying Yelp Reviews Is BAD for Business
Yelp is intended as a review site where users can write and read reviews for local businesses to help make informed buying decisions. It’s a powerful tool in that users trust the real opinions and feedback from their friends and neighbors. Yelp’s user-driven reviews allow everyone to add in their …
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Local Business Marketing on Foursquare
While many companies are still figuring out Facebook and Twitter as a means of local business marketing, a whole new social media is beginning to break into the mainstream. While the underlying idea is to keep you connected, just as other social media networks, foursquare takes it to the next …
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How much does SEO cost?
In this business, just like any business really, one of the greatest compliments we can receive is a referral. We love referrals and we were delighted when one of our clients referred a fellow colleague over to us. The potential new client had a practice in a very competitive and …
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New Website Allows You to Directly See the Effect of Your Donations
There are a ton of reputable charities out there and donating to anyone of them is admirable, but many of these organizations have no way of showing you the effect that your donation has had on the life of its recipient. SeeYourImpact is a network that enables visitors to make …
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Break Out of the Local Linking Same Old Same Old
It has come to my realization that I am in a rut. An external linking rut. Well, I knew I needed to revisit linking strategies … it’s one of those things that I never sat down to research and really dig into because I have procrastinated incredibly well, but the …
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You Can Buy Brand Love on Twitter?
Social media marketer realizes buying followers on Twitter is a waste of money and time – sexy Russian spambots never buy-in the marketing pitches.