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  • Five for Friday: Google’s Phantom Update Revealed, Remembering Sally Ride & More!

    May 29, 2015 by in News Search Influence Alumni - Leave a comment

    1. Google’s “Phantom Update” Is a “Quality Update” – Search Engine Land In early May, many people noticed significant ranking changes, which led to the rumor that Google had run a Panda update or a spam-related update. However, Google denied this, leaving many stumped by what could have mysteriously caused these …
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  • Don’t Celebrate Too Soon: What to Know About Disappearing Manual Actions

    March 10, 2015 by in SEO Search Influence Alumni - Leave a comment

    The topic of manual actions disappearing from Google Webmaster Tools is not a new issue, but it has come up a few times in the last week, which automatically deems the topic worthy to write about. Do manual actions have expiration dates? Manual actions do expire, and when they expire, …
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  • No really, … was there a Google update in January 2014?

    February 06, 2014 by in SEO Search Influence Alumni - 1 comment

    It’s curious how when you’re looking so intently at one thing, something so much bigger sneaks up behind you. Like when you’re a six-year-old kid all excited at your birthday party opening presents, your mom buzzing around taking lots of pictures demanding everyone to “smile,” and your dad sneaks in …
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