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  • Hello Bing, Goodbye Yahoo Local: Moz Local Makes Moves

    August 20, 2015 by in SEO admin - Leave a comment

    Moz Local made some small changes to its reporting dashboard over the past week or so. These small layout differences indicted a large change in the capabilities of the tool. Only announced on August 18th (though acknowledging that updates slowly rolled out over the previous week), Moz has added City …
    Continue Reading >>

  • Five for Friday: Twitter Trends, #Mobilegeddon, the State of Moz, and More!

    May 01, 2015 by in News Search Influence Alumni - 1 comment

    1. Twitter Is Rolling Out Trends with Descriptions on the Web – Marketing Land In an effort to improve engagement with its more casual users, Twitter has made multiple changes to its platform. The most recent has just rolled out on mobile and web, offering descriptions and metrics on trending …
    Continue Reading >>

  • #LocalUp – Making Content The Sexy Part of Social

    February 07, 2015 by in Content Marketing Will Scott - Leave a comment

    The presentation below was developed for a joint conference put on by Local University and Moz in Seattle on February 7th, 2015, called LocalUp. My “beat” if you will as a Local U faculty member is Social Media, and given our work with customers of Search Influence, I have always …
    Continue Reading >>

  • Law & Order SEO: Finding The Culprit Behind Your Decreased Organic Traffic

    January 02, 2015 by in SEO Search Influence Alumni - Leave a comment

    As digital marketers, we regularly analyze site traffic to ensure that our efforts are producing positive results. But what happens when you’re doing all the right things in your SEO campaign (high-quality website content, blogging, link-building, etc.) and your Google organic website traffic is consistently going down? 1) Traffic Deep-Dive …
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  • Five For Friday: Vine Allows Video Imports, AdWords Launches New Bulk Editing, Snapchat Does News, And More!

    August 22, 2014 by in News Search Influence Alumni - Leave a comment

    1. Vine Finally Lets You Import Videos From Your Phone – Mashable Love making videos on Instagram? Well guess what! The popular app, Vine, is finally allowing users to upload videos from their phones. In addition to being able to import your own videos, Vine now also allows you to …
    Continue Reading >>

  • What Happened To GetListed.org?! Check Out The New Moz Local!

    March 21, 2014 by in News admin - 3 comments

    If you’re a local SEO geek like me, you were probably super excited to learn that this past Tuesday Moz Local was officially released. If you go to GetListed.org, you’re now redirected to Moz Local, which can also be accessed directly at moz.com/local. So, you might be asking yourself what …
    Continue Reading >>

  • Should You be Using Google’s URL Shortener in Your Social Media Campaigns?

    February 25, 2014 by in SEO Shane Kretzmann - 8 comments

    The other day I was visiting my normal news sites, Mashable, Coding Horror, and news.google.com among others. While getting my information download I came across a few postings I thought had true value, and I wanted to share them with my social media friends and family. I immediately went to my …
    Continue Reading >>

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