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  • Amazon Has a House Party, and Your Local Business Needs an Invite

    May 26, 2015 by in Industry Insights Search Influence Alumni - Leave a comment
    Amazon Home Services Feature Image - Search Influence

    To compete with Angie’s List, Craigslist, Yelp, Home Advisor and other marketplaces, Amazon has recently launched its own marketplace called Amazon Home Services. What makes this platform different from the others? How could it help you, as a local business, with an increase in leads and improved Google rankings? Amazon …
    Continue Reading >>

  • Five for Friday: Beef Up Your Local SEO, Twitter Welcomes Newbies, and More

    January 16, 2015 by in News Search Influence Alumni - Leave a comment

    1. Google’s Domain Registration Service Now Open To All US Residents – Search Engine Journal Google now has a proprietary domain registration service! What’s great about this service is that, like most Google products, it’s fully integrated with Gmail forwarding as well as other goodies provided by Google’s partners – Squarespace, …
    Continue Reading >>

  • Five For Friday: Amazon Gets Physical, Tinder Cleans Up, & G+ Asks, Am I Pretty?

    October 10, 2014 by in News Michelle Neuhoff Boyd - Leave a comment

    1. Google Testing New Local Interface In Web Search Results – Search Engine Roundtable Google is testing a new interface for showing the local web search results. Back in August, we saw that Google was showing the local carousel within the results, but this new interface is simply a list of …
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  • 5 For Friday – Amazon Ad Challenge, Facebook Changes, Twitter Spam, & Google’s Snafu

    August 29, 2014 by in News Chris Henson - Leave a comment

    1) Amazon Takes on Google Adwords – Wall Street Journal The war for Internet supremacy rages on between Google and Amazon. The increasingly competitive relationship between the two giants has grown even more strained as of late, but their tenuous relationship has survived largely because Amazon is one of Google’s largest …
    Continue Reading >>

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