Search Influence Presents Virtual Training in Partnership with the Mississippi Hospital Association

May 3rd, 2022 by Shira Pinsker

Search Influence presents “Communicating Through Pandemic and Weather Events: Planning for Happier Patients” in partnership with the Mississippi Hospital Association (MHA) on Wednesday, May 18, 2022. This is Search Influence’s fourth time partnering with the MHA for a virtual training just for the organization’s members.

The MHA is the statewide agency for health care representation and serves to all hospitals, wellness types, and health care networks, as well as the patients and communities they serve. MHA is comprised of over 100 hospitals, health care systems, networks, care-providers, and a pool of over 50,000 employees.

MHA Webinar Communicating Through Events Graphics

About the Virtual Training

Your patients are frustrated when they can’t confidently find information about your hours and availability. If you have inaccurate information on your digital platforms, your staff has to spend extra time managing patient confusion, your patients lose confidence, and your brand reputation suffers.

The combined impacts of the pandemic and the frequency of unexpected weather events means your staff must have an agile, thorough plan in place to communicate changes to the public. Through our webinar, you can learn how to improve the patient experience and free up your staff.

In just 30 minutes, we will walk you through what needs to be updated, who needs to do it, and when it needs to be done.

Learning objectives:

  • How to present your information online to increase patient confidence
  • Which platforms external to your website are critical to update
  • Steps to create a digital presence emergency preparedness plan to improve patient experience in the event of a weather event, such as a hurricane