-
Determining and Leveraging Your Brand Advocates
At Pubcon New Orleans, Rob Fuggetta of Zuberance led a seminar on “Activating Brand Advocates.” Rob wrote a book called Brand Advocates that I encourage you to read if you’re a business owner looking to learn more about this game-changing topic. Rob talked about how brand advocates are people who recommend your …
Continue Reading >> -
3 Tips for User-Friendly Navigation
A few weeks ago, my future mother-in-law purchased her first iPad. While she has been the proud owner of an iPhone for a few months, there was something different, to her, about the navigation of an iPad. As we were walking through some of the different apps and functions on …
Continue Reading >> -
Heaps of SEO from Down Under
While I was in Australia earlier this year, I used google.com.au to search for a good happy hour spot after a long day at Bondi beach (they have free beach wi-fi!!). No matter how hard I searched, the best watering holes weren’t showing up in my search results. Little to …
Continue Reading >> -
Takeaways From Pubcon New Orleans Day Two
Last week I had the amazing opportunity to attend Pubcon New Orleans for the first time. It was one of the most fruitful learning and networking experiences I’ve had the chance to be a part of. I felt like I could spend forever just absorbing everything I could from everyone …
Continue Reading >> -
What to Watch for on the Web: Tips From PubCon 2014
There was a lot to learn at Pubcon New Orleans 2014! Read below for the inside scoop on some exciting web-related trends we can expect to see in the not-so-distant future. A Trend Toward the Visual The belief is that the deeper into the future we go, the more visual-based …
Continue Reading >> -
Mobile Optimization and WordPress Tips – Pubcon 3/20/2014
Along with a number of other Influencers, I was fortunate enough to attend Pubcon New Orleans on Thursday, March 20th. Being a smarmy, cynical Developer, I was honestly a bit skeptical as to the amount of real, pertinent insights I would take away from the experience. I was even more …
Continue Reading >> -
Influencers Flock to the Pelicans Game
It’s 4:30 PM on a Monday and where is Search Influence? On our way to the Pelicans vs. Nets game! It already did not feel like a typical Monday because Jack Black was filming a movie on the first floor of our building in Oak Bar, but our quarterly office team …
Continue Reading >> -
Is Facebook No Longer Effective for Small Business?
It’s well known that Facebook is, by far, the largest and most successful social network in the world. Here are just a few of the astonishing statistics for this social giant: More than 1,310,000,000 (that’s 1.3 billion) active monthly Facebook users Over 680,000,000 active mobile Facebook users Number of users …
Continue Reading >> -
The Balder Side of Life
Every year a neighborhood bar that caters to celebrating German heritage in New Orleans hosts a special event. This event is one of caring and hope. The participants all sport identical hair cuts. The floor is littered with a variety of browns, blacks, and yellows in various hues. It is …
Continue Reading >> -
New Influencer Faces: March 2014
Here at Search Influence, we keep on growing! We’re happy to welcome seven new employees to our team. Brooke Folse (Account Associate): Brooke was born and raised in Lafayette, LA. She graduated from The University of Louisiana at Lafayette with a degree in Marketing. Prior to joining Search Influence, she …
Continue Reading >>
