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Five For Friday: A Very Twitter Christmas, Facebook Gets Scroogy With Likes, & More!
1. Are Twitter Users the Most Efficient Holiday Shoppers? – MarketingLand Given their 160-character count limit, Twitter users are clearly efficient communicators. And now, we are learning that they are super efficient holiday shoppers as well. The popular social platform released a study highlighting its ability to influence shoppers in their …
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I Wanna Index You Up: Google Exposed
Google is a great keeper of secrets. They’re willing to share parts of demographic data captured from their users with potential advertisers. But, they keep their own personal data locked up pretty tight, or at least tight enough to keep anyone without a neurosis for data away. About a month …
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The Only Thing Scarier Than Bad SEO is Search Influence Halloween
Search Influence recently moved to a much larger building with more space for our growing staff. The only catch is in this much larger building our office is located on the 13th floor. Working (celebrating) our first Halloween on the 13th floor was not scary as you may think. Our …
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Those Who Do Not Learn From The Past Are Doomed To Have Poor Search Value
If you’re reading this blog you’re probably already aware that Google has been busy updating their algorithms. If you work in the Internet marketing industry you may be on edge, cowering at the very mention of any animal whose name begins with the letter P. Ever since the first Panda …
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Game On! Google’s Knowledge Graph Now Shows Video Games
As of a couple days ago, Google’s Knowledge Graph now includes information about video games! For those of you unfamiliar with the Knowledge Graph, it’s the box that appears on the right side of search results usually for searches like famous people, books, movies, and businesses. It includes pertinent, concise …
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Avoid Detours: Claim and Edit Your Apple Maps Listing with Maps Connect!
In the past, the only way you could edit Apple Maps listing was through user feedback on the mobile app. Recently, with our company’s big move from Uptown to the CBD New Orleans, the best way to go about getting our address updated in Apple Maps at that time was …
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Search Influence Welcomes 4 New Guys & Ghouls To Our Legion of The Undead
Search Influence is growing, growing, growing! Since we moved to the CBD, we have rapidly expanded. For us, though, it’s not all about the numbers. We’re just excited to welcome incredible people to our team. Get to know our newest influencers: Aubrey Ahmed – Junior Internet Marketing Associate Born and …
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The Saints Fan’s Guide To Schema
Saints season is underway as our boys in black and gold try to bring another Super Bowl win back to the Bayou. Fall season isn’t just a time to enjoy football accompanied by ice cold bevs, a few Lit’l Smokies, and a seven-layer dip, it’s also the best time to …
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Is Apple Pay Keeping Google Wallet Away? Yelp Gets Posh + More!
1. Apple Pay Launches as a part of iOS 8.1 – Mashable On Monday, one of iOS 8’s most anticipated features, Apple Pay, went live. iPhone 6 and iPhone 6 Plus users only had to download the iOS 8.1 update and add a credit card to Passbook to start using …
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Google Gives Answers To Life, Love, & The Universe
As you may or may not have noticed, prevalence of Google’s answer boxes among search results has increased dramatically. Google’s algorithm updates have always pushed the search engine to more closely mirror the human searchers, aiming to provide the best answer to each question. With the collection of Google’s Knowledge …
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