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5 Ways Your Dental Practice Can Win More Patients (and More Smiles) with SEO
Today’s dental patient is becoming much more Internet-savvy. 81% will do research online before booking an appointment 71% will find their new dentist on the first page of a search engine result page like Google or Bing 55% will choose one of the top three results It’s no longer good …
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4 New Influencers Join the SI Krewe
It’s that time of year, and Search Influence is more than ready to start the Mardi Gras season—and we have four new krewe members to join in the celebrations! Get to know a little about our new Influencers: Candice Perkins – Junior Internet Marketing Associate Candice is a native of …
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5 Ways to Improve Your Productivity at Work
There’s a difference between going through the motions of the workday and actually getting things done. Productivity takes strategy – and constant reevaluation. Take a look at these five ways you can improve the productivity on the job and what you should probably stop doing to get there. 1. Hire …
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Search Influence Reviews: 10 Spots to Snack During Your Break in Downtown NOLA
It’s good to get out of the office sometimes. There’s scientific evidence about getting up and moving around from your desk. In my personal opinion, the best use of that time is to get coffee or snacks. Down in the CBD of New Orleans, there are many places to grab …
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3 Tips to Help Law Firms Generate More Leads on Social Media
In 2015, 35% of all lawyers obtained clients from their social networks, according to an ABA survey. Tech-savvy attorneys and digital marketing experts alike know that social media sites like LinkedIn, Google+, and Facebook are great business development tools. Engagement is an imperative. In fact, it is the new word-of-mouth …
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5 Reasons You Want to Work at Search Influence
Perhaps the single most valuable component to an enjoyable work environment is the people with whom you will work every day. Upon entering the Search Influence office space to interview for a position on the content team, I was consumed by the company culture on display. From the art on …
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How Medical Professionals Use Google Display Ads to Win New Patients
By now, most professionals in the medical industry know that a robust Internet marketing campaign is necessary to achieve maximum exposure in the digital age. Doctors, practice managers, and other medical professionals may have an SEO plan that is designed to improve their search engine rankings with web crawlers such …
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How the Google Penguin Update Will Affect Your Site in 2016
Happy Penguin Awareness Day! (You remembered, right?) Today, we celebrate everyone’s favorite quirky, aquatic natives of the Southern Hemisphere. Maybe you’ll want to spend the day in a tuxedo, visit your local zoo, or adopt a penguin to celebrate? Of course, if you’re in the world of SEO, you might …
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4 Tips for Managing the Reviews & Reputation of Your Multi-Location Business
Managing your business’s online presence can help you set yourself apart, especially when it comes to big franchises and multi-location businesses that are often too large to handle things like responding to reviews. 1. Monitor What’s Being Said About Your Overall Brand By using tools that monitor mentions of your …
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The Verdict Is In: How to Make Your Law Firm Mobile-Friendly
The Internet is not contained to just desktop computers anymore. With the massive proliferation of mobile devices, including smartphones, tablets, and phablets, users have the Internet wherever they go, and that means there are a lot of mobile search inquiries. In fact, according to Google, more people search using mobile …
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