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Paper Vs. Digital To-Do Lists? Influencers Give Their Opinions
If you take a moment to look around today’s workplace, you will probably notice two sets of distinct people: those that use technology for everything, including their to-do lists, and those “old schoolers,” who embrace technology but are quick to pull out a tablet and pen to write down everything they need …
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Search Influence Teams Up with PCA Louisiana to Prevent Child Abuse
When you hear the words “child abuse,” what is the first thing you feel? For most people, it’s a feeling of disgust and shame, but it’s also a distant feeling. You might think, “I don’t work in education or with children, so what can I do about it?” You probably …
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5 Tips to Improve Local Search Rankings Even If You Don’t Have a Physical Location
If you’re new to the world of SEO, trying to optimize your business on the internet can feel like you’re trying to solve a Rubik’s Cube: You have an idea of what the finished result should look like, but the process leading to the final product may feel convoluted. Given …
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Should Each Franchise Location Have a Separate Facebook Page?
It’s no secret that Facebook is a social media powerhouse. With an average 1.09 billion daily active users, the platform has transformed the way people interact with each other and the world around them, and has revolutionized the way and speed at which we can access information. As consumers turn …
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10 Things Your Medical Practice Should Be Doing on Facebook
We all like to think of ourselves as Facebook experts. This is 2016 after all, and Facebook has been around for over eight years. But the resting state of the online world in our internet age is continual flux, with updates and improvements becoming available quicker than you have the …
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The Rise of the Silver Surfers: Engaging Older Americans Online
In honor of Older American’s Month, let’s take a look at the latest trends and talk about engaging this audience! “So, who exactly is considered an older American?” you might ask yourself. Well, based on the Older Americans Act of 1965, you could say anyone over 60, basically Baby Boomers …
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Oh No! Where Did Medical Schema Go?
While working on implementing some schema markup for a medical clinic last week, I went to schema.org to see my available property choices, but when I went to the same page I’ve visited a hundred times before, https://schema.org/MedicalClinic, instead of the list of properties and their definitions I was expecting, …
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We Like to Bike: Search Influence Teams Up with Bike Easy
Whether they’re biking to work, the Fly, or Bayou Saint John, Influencers are big supporters of the city’s growing number of bike lanes. In our recent blog about ways to de-stress, Kiersten talked about her favorite biking destinations around the city. Bike commuters at Search Influence come to New Orleans …
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13 Things We Wish We Could Tell Our Younger Selves: A Guide for Graduating Seniors
Life is hard, and the realization that hindsight is 20/20 truly resonates the older we get. From lighthearted life lessons to heavy-hitting hardships, 13 Influencers share the raw, real, honest, and wholehearted advice that they would give to their younger selves. 1. “My mother died when I was 17. It …
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Seeing Colors? Google Expands Paid Ads
Late last month Google changed the landscape of internet marketing once again. The latest update from Google expanded paid ads into two new areas, Maps and Local Finder. These two places were once a haven for those of us with beautiful, organic traffic, but we are set to be invaded …
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