This website uses cookies so that we can provide you with the best user experience possible. Cookie information is stored in your browser and performs functions such as recognising you when you return to our website and helping our team to understand which sections of the website you find most interesting and useful.
-
Fake News, Audience Targeting, and the Death of the 4th Estate
Content marketing. Political marketing. Fake news. Content amplification. These are all instruments in providing pertinent information to audiences who will become newly inspired and be provided with valuable takeaways. What happens when you elevate content? Your audiences increase, consumption rises, and you essentially engage and “steal” influencers. Here are 3 …
Continue Reading >> -
Embrace Powerful Women in the Workforce This International Women’s Day
Today, March 8, 2017, we celebrate International Women’s Day. This celebration started in 1909 to pay honor to the International Ladies Garment Workers’ Union strike of more than 20,000 workers fighting for fair pay and safe working conditions. Over the years, we have certainly reached many important accomplishments for women. …
Continue Reading >> -
What You Can’t Do On LinkedIn: Hacking LinkedIn and Getting Results
Hypertargeting. Automated bid management. Ad scheduling. We take for granted these social media advertising features available on platforms like Facebook. But, what do you do when these “advantages” are not available on other sites, like LinkedIn? Here at Search Influence, we decided to design some experiments to see if we …
Continue Reading >> -
Meet Angie Scott, Co-Founder & Chief Operations Officer, Search Influence
This blog is part of a series Search Influence is doing in anticipation of International Women’s Day on March 8th. We love to tout that 70% of our staff members are women and 66% of our senior management team are women, too. Far above the 20% average seen in the …
Continue Reading >> -
Meet Paula Keller French, Director of Sales & Marketing, Search Influence
This blog is part of a series Search Influence is doing in anticipation of International Women’s Day on March 8th. We love to tout that 70% of our staff members are women and 66% of our senior management team are women, too. Far above the 20% average seen in the …
Continue Reading >> -
Freelance Friday: Time Management Tips for Freelancers
This blog is part of our Freelance Friday series, where we discuss everything and anything related to freelancing. If you are a freelance writer and are looking for additional work, consider applying at Search Influence. Freelancers often need to be jacks-of-all-trades. And with so many balls in the air, strict …
Continue Reading >> -
Meet Erica Salm Rench, Production Manager
This blog is part of a series Search Influence is doing in anticipation of International Women’s Day on March 8th. We love to tout that 70% of our staff members are women and 66% of our senior management team are women, too. Far above the 20% average seen in the …
Continue Reading >> -
Meet Alison Zeringue, Director of Account Management, Search Influence
This blog is part of a series Search Influence is doing in anticipation of International Women’s Day on March 8th. We love to tout that 70% of our staff members are women and 66% of our senior management team are women, too. Far above the 20% average seen in the technology …
Continue Reading >> -
Up Your Social Media Game With This Handy Reference Guide: The When, How, and Where of Social Posting
Another year, another seemingly endless parade of social media posts gone by. If you haven’t jumped on the social marketing bandwagon yet, 2017 is the year to begin because things are continuing to go up and up. Here are some highlights. 79% of Online Adults Use Facebook The Pew Research …
Continue Reading >> -
Freelance Friday: 8 Tips for Boosting Productivity When Working From Home
This blog is part of our Freelance Friday series, where we discuss everything and anything related to freelancing. If you are a freelance writer and are looking for additional work, consider applying at Search Influence. Workforce productivity is a key metric tracked by most businesses. In an office setting, you …
Continue Reading >>