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News
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Confusion Is Next Part 1
Confusion Is Next: A 4-part Look at Music SEO In A New Era of The Music Industry Part 1 – Well, How Did We Get Here? It’s hard to even discuss the impact of the Internet on the music industry in 2013 without feeling like that annoying guy in a …
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The Best Things in Life are Free
In today’s ad-heavy world with million-dollar Super Bowl spots and thousand-dollar billboards, it’s easy to forget that some of the best advertising can be pretty inexpensive–like everyone’s favorite vehicle: social media! Recently, we strategized and implemented a sweepstakes giveaway for one of our local clients that was mainly held through …
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The Changing Face of Studios
Summer is definitely the season for block busters. But that seems to be the majority of what we get from Hollywood now. When even comedies need over-the-top special effects–shows like the This is the End or World’s End–things start feeling odd. Hollywood’s profits have been dropping steadily as the ubiquity …
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Find Out ‘What’s News’ in Miami, July 11-13
It’s that time of the year again, when media gurus convene for the annual AAN (Association of Alternative Newsmedia) convention, which is set to take over the Miami scene July 11th-13th. The 3-day convention is jammed packed with speakers discussing the latest in media and news technology, including our very …
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New Influencer Faces – June 2013
We are excited to welcome five new employees to the growing Search Influence team! Gabrielle Allen has been hired as an Internet Marketing Associate. Born and raised in New Orleans, she graduated from Delgado Community College with an associate’s degree in Web Design. Before joining Search Influence, Gabrielle worked for …
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Shoes to Fill: The Red Shoe Society
At a recent Wednesdays at the Square event, I ran into a friend who was sporting red shoes along with a nametag that read, “Ask me about my red shoes.” The Wizard of Oz, of course, popped into my head, but I asked the question anyway. Turns out, the movie …
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Company Profile: Culture Shock LLC
One of the reasons I love New Orleans is that living local is part of everyday life. People love shopping and eating at local businesses. Thankfully, you won’t find many chains in the New Orleans zip codes (you need to go out to Metairie for that)! My friend Christine Alex …
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5 for Friday — Links, Stories, & Posts for Your Weekend
1. Google Acquires Waze to Improve Local Search Experience – Brafton On June 13, Google announced that it had acquired Waze, a social-sharing platform that uses crowdsourcing to gather real-time information about road closures and traffic jams to give mobile searchers accurate, up-to-the-minute directions. The deal will provide new data for Google Maps …
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“Spirit Week” at Search Influence
Search Influence’s newly established Team Building Committee, a group of nominated SI employees that helps promote our eclectic company culture, put together a “Spirit Week” last week in preparation for our first company crawfish boil. Our first day of Spirit Week allowed SI employees to roll out of bed, ready …
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5 For Friday — Links, Stories & Posts For Your Weekend
1. A New Google Search Result in Beta – Search Engine Land As usual, Google is always testing new search results and the way the results display. Dr. Peter Meyers of Moz recently noticed a change in the Google search interface. The results displayed included restaurant reviews from Reason, New …
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