Search Influence Alumni

Twitter: Fad or Essential Business Communication Tool?

Now Post Reviews Directly to Facebook and Twitter

For online businesses that depend on customer reviews to improve visibility in local search, social media engagement has become even more relevant with companies like Yelp giving reviewers the option to seamlessly broadcast their Yelp reviews to Facebook and Twitter. According to the official Yelp blog, any photos that reviewers …
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Secret of Successful E-Mail Newsletters

Many clients ask what the point of an e-mail newsletter is and how it can help them grow their business.  Will people read it?  Will it clog up potential customer inboxes? How much is it? There are several reasons I recommend e-mail newsletters. Not only do they provide free information, …
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Declining Web Site Traffic?!

I have most recently become a fan of “ProBlogger”, Darren Rowse. His website problogger.net contains rich insight and useful tips that can be used by both a blogger newbie up to a more seasoned one. I have found that his suggestions transcend to Internet Marketing and are easily applied to …
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Score More Brownie Points with Your Facebook Page

Facebook far exceeds the other major social networking sites in popularity and value, because it has the most loyal users, states a new social media study by Anderson Analytics. According to the news report, Facebook members were the most loyal among regular users of the four major social networking service …
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Declining Website Traffic?!

I have most recently become a fan of “ProBlogger”, Darren Rowse. His website problogger.net contains rich insight and useful tips that can be used by both a blogger newbie up to a more seasoned one. I have found that his suggestions transcend to Internet Marketing and are easily applied to …
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Simple Landing Page Strategy

Lately I have been doing a lot of research on landing page strategy and as I read about what not to do and what you must do, I think someone needs to break it all down into a simpler form.  Where are we going wrong, maybe it’s all just too …
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My First Marketing Webinar

Everyday we get emails about online, marketing webinars. “How to increase your ROI on the web”, “Why you need to supplement your campaign with PPC”, “Why do trains no longer have cabooses”.  It’s endless! As a website promotion company we get requests for all manner of online marketing services and …
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3 out of 5 Search Influence Employees Don’t Even Own a Print Phone Book

In conversation one day, I mentioned to Will that for what we charge some of our clients, I can put a real value on it when I compare it to yellow pages spending.  And what I mean by that is for what a plastic surgeon or a dentist or a …
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No Drip (GNODRP) – Hurricane Preparedness and Hurricane Recovery Partnership

“No Drip” (GNODRP) – Hurricane Preparedness and Hurricane Recovery Partnership Greater New Orleans Disaster Recovery Partnership (GNODRP) Formed in November of 2005 Gulf coast residents know all too well what June – November mean: Hurricane Season! Thankfully all has been calm out in the ocean water but that does not …
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