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5 For Friday — Links, Stories & Posts For Your Weekend
1. How does social media affect your SEO? – Search Engine Journal Does Google really pay attention to social signals? As more and more users share content through social networks, Google is taking note to what gets shared and has even trying to capitalize on that by starting Google+. Some …
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WTF Facebook?
On Friday, I received an email from Facebook regarding their Page Insights. My initial reactions were “Great! They’ve finally realized how horrible their reporting system is and are making changes!” Boy, was I wrong. The email in its entirety is below, but the man gist is that they have been …
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Surprise Oscar Winner: jcpenney’s #YoursTruly Real-Time Marketing Campaign
During this evening’s 85th Academy Awards, jcpenney used real-time marketing to capitalize on our here and now, instant gratification tendencies by launching a strong activation through social media. The goal of the Oscars campaign was to grab new viewers and continue to update their more-than-outdated, less-than-classy image. To begin, their …
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5 for Friday — Links, Stories, & Posts for Your Weekend
How Brand Came to Dominate Google’s Relevancy Algorithm – SEO Book Google CEO Eric Schmidt has said, “Brands are the solution, not the problem.” Going all the way back to 2003, this infographic details the timeline of Google’s preference for brands in rankings, even going into some high-profile companies using …
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Don’t Be ‘That Guy’…Top 5 Networking Faux Pas
Whether or not you are in a business development or sales role, networking is a great way to get your company’s name out there and put a face with the brand. Yes, I mean face to face networking, not “liking” posts on Facebook. My personal experience with networking over the …
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Has the Internet Made Us Lazy?
It’s no doubt that the Internet and search engines have drastically changed many aspects of contemporary life. The way people act, think, and speak have all been dramatically affected by the innovations of the Internet and search engines. In our line of work, we see the great benefits search engines …
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5 for Friday — Links, Stories & Posts For Your Weekend
Google AdWords Announces Enhanced Campaigns -Search Engine Watch Google announced Enhanced Campaigns this month, much to the dismay of some and delight of most. The Enhanced Campaigns work to simplify mobile marketing – sounds good, right? So why are some advertisers viewing this update negatively? Check out our blog post by …
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The Missing Markdown Editor
Let me start by introducing my favorite way to write notes, documents, or any other type of text for that matter. It’s a format called Markdown created by John Gruber. Take a look at his project page for Markdown to learn more about it. I’ve recently discovered a great little …
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Two Easy Ways to Avoid Sending Your Readers into a Grammar Rage
I am terrified to write this post. As anyone who has ever corrected someone else’s grammar in writing can tell you, I’m going to make a mistake. I have no doubt that someone will notify me of my horrendous grasp on the English language via irate (hopefully misspelled) comments. I …
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New Influencer Faces – February 2013
We are proud to announce we have 7 new employees! Kasey Clark has been hired as an Internet Marketing Associate. Originating from Florida, she received her Bachelor’s degree from Florida State University and her Master’s from the University of Oregon in Magazine Journalism. Kasey has been a teacher to autistic children, …
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