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Five For Friday: Paging Dr. Google, Panda 4.1 Is On The Loose, And More!
1. Google Gets a Medical Degree -Mashable In what may prove to be the coolest Google project all year, reports have surfaced that the search engine plans to implement a feature to their already lauded Helpouts initiative. The new project will attempt to take health-related symptomatic searches and connect users …
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Facebook Engagement: How To Make Your Fans Say “I Do”
Get more exposure to your business’ Facebook page. Incorporating these elements will enable your business to provide better and more shareable content! There are 30 billion pieces of content shared via Facebook every month. That’s billion with a “B”! How is your business going to get noticed in this content …
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Five For Friday: Amazon Gets Physical, Tinder Cleans Up, & G+ Asks, Am I Pretty?
1. Google Testing New Local Interface In Web Search Results – Search Engine Roundtable Google is testing a new interface for showing the local web search results. Back in August, we saw that Google was showing the local carousel within the results, but this new interface is simply a list of …
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Here Comes Fun: The ONLY Time A High Bounce Rate Is A Good Thing
Any employee at Search Influence will tell you we take our company team-building events very seriously. I have experienced two of these events since I started at Search Influence less than a year ago, and each one has brought the employees of our company closer together. This event was no …
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SI: Taking Care of Business and Working [Out] Overtime
Rates of obesity are plateauing, healthy eating is up, and work fitness programs are on the rise. Fitness isn’t a fad or a trend, it’s a lifestyle change that a large part of the country is starting to value. But is your regular exercise regimen enough if you spend eight …
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Putting The 8 In Teammate: Search Influence Welcomes 8 New Influencers
Search Influence is happy to introduce its eight newest members. Every month, our team continues to grow! Andrea Siegel – Junior Account Associate Originally from Miami, FL, Andrea moved to New Orleans to attend Tulane University. She majored in marketing and loved every second of her Tulane Experience. Andrea decided …
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5 For Friday: Winning at Local Search, Snippets in Search, & Investing in Content
1. Google Structured Snippets Officially in Search Results – Search Engine Land Schema markup and other forms of structured data are being used by webmasters to display Google structured snippets, but this isn’t the only way more data is pulled into the search results. Google has been testing out new …
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The Beheading of Google Authorship
So unless you’ve been living under a rock, you already know, or at least have an idea, of what happened to Google Authorship. Back in June, we saw the ominous sign that Google removed Authorship circle count and photos from search results. Between its low implementation rates and high error of …
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5 For Friday: Local Search, News, Advice, Measuring Success, and Penguin Refresh
1. Local Businesses: Watch Out! – Search Engine Watch Apple’s newest gadget, the Apple Watch, is likely to have a major impact on local search. The expected increase in hyper-local searches means added pressure will be placed on businesses to ensure they can be found easily online. “Users will be …
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HashTag, You’re It: Tagboard Allows Businesses To Display Hashtags In One Place
Do you use a certain hashtag to promote your business on social media? Do your customers have a popular hashtag they use when posting about your business? If you answered yes, then it’s time to get excited because TagBoard makes it a whole lot easier to keep track of popular …
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