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Successful Physicians Do This to Quickly Increase Their Online Presence
Gone are the days when Americans simply used the Internet to merely research symptoms they or their loved ones were experiencing. Instead, they are now going online to determine which doctors to see, what treatment to get, and what services a hospital might provide — and using that information to …
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Has Your Site Been Hacked? Here’s How to Handle It
April is National Stress Awareness Month. And I can tell you, working at an online marketing firm, nothing can be more stressful than when a website gets hacked. Your day will start normally, and then comes the discovery. It can happen in a variety of ways. Some of the more …
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Does My Business Really Need a Google My Business Page?
In today’s interconnected world, businesses are putting a lot of effort toward getting their name out there on social media. The two biggest social media platforms, Facebook and Twitter, are used by businesses in all industries to connect with potential customers. The social exposure achieved through Facebook and Twitter is …
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Spring Is Here. Watch Our Team Blossom!
As March comes to a close, Search Influence is glad to welcome two new faces to the SI team. Angie Hernandez – Junior Bilingual Internet Marketing Associate Angie Hernandez may not have been born in New Orleans, but she has lived here all her life. She graduated from Loyola University …
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4 Tips for Finding the Right Blog Length in 2016
When you have your own blog, there are a lot of things to consider if you want it to be successful. One common question people ask is, “How long should a blog post be?” Unfortunately, there is no cut-and-dry answer. Instead, the length of a blog post should depend on …
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These 5 Easy Ideas Can Help Your Site Reach 80% of Your Patients
Your patients might not be able to read your handwriting, but there should be no confusion with your website. According to a Pew Research Center survey, 80 percent of respondents look for health information online, and 44 percent actually search for physicians and healthcare professionals. As more and more people …
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Bloggin’ Like “The” Boss: Think Like Bruce Springsteen to Boost Your SEO
Keeping up with the ever-evolving world of SEO can be overwhelming. Blogging has been considered a beneficial marketing tool since the late 1990s and continues to be an excellent way to keep your business’s SEO relevant and reliable. However, just because blogging has been around for some time does not …
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YUUUGE Link-building Opportunities for 2016 and Beyond
In the SEO world, we say, “a link is like a vote.” The idea being the more links you have, the better. There was a magical time when it didn’t matter where the links came from or how many links came from one source. In a sense, all votes were …
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How Should a Dentist Handle a Bad Review?
There’s a lot of chatter on the Internet about where to find a great dentist. You can give patients a bag of goodies and send out reminders about regular cleanings, but some will still forget to come back just as surely as they forget to floss. Retention is a challenge …
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A Review Of CODE: Debugging The Gender Gap
I recently had the opportunity to attend a viewing of the documentary CODE: Debugging the Gender Gap. From their site, “CODE documentary exposes the dearth of American female and minority software engineers and explores the reasons for this gender gap.” In the early days of programming, women dominated the field. …
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