This website uses cookies so that we can provide you with the best user experience possible. Cookie information is stored in your browser and performs functions such as recognising you when you return to our website and helping our team to understand which sections of the website you find most interesting and useful.
-
Google+ Opens For Businesses — Potential And How To Get Your Face In The SERPs
The new kid on the block has opened itself to businesses in two principal ways. Unlike Facebook, which focuses on admin-managed pages, and Twitter, which couldn’t care less if a person, place, or animal is represented in a feed, Google initially maintained its focus on people in its business-level implementation …
Continue Reading >> -
Influencer Profile: Matt Buys
Search Influence IMA and Content Team member Matt Buys started out in journalism after graduating from Michigan State in 2003. Newspapers were kind enough to fund his restlessness for several years. He worked as a reporter/editor/page designer for the Orlando Sentinel and Rocky Mountain News before switching exclusively to freelance …
Continue Reading >> -
Take A Breath Before You Tweet, OR: Internet ADD Wrecks the Good Ship Netflix
Jeez, it’s been practically seven minutes since I checked for new notifications on Facebook. Refresh, nothing. Ohhh, there’s a picture of a kid I vaguely knew from high school and now he’s linking his tweets into the Facebook feed, let me click over there. Do I follow Kim Kardashian or …
Continue Reading >> -
5 For Friday — Links, Stories & Posts For Your Weekend
Methods for Evaluating Freshness — Justin Briggs After Google’s big “Freshness update” was announced yesterday, the SEO world has been in quite a tizzy. But for those of us who aren’t technically-minded, what does this update actually entail? Justin Briggs, an SEO expert and Big Fish Games marketing champion, gives us …
Continue Reading >> -
What’s the REAL Organic Search Market Share?
If you work in interactive marketing, you’re are probably familiar with comScore and its monthly estimate of the United States search market share that consistently looks like the following graph, reflecting data collected September 2011. It’s safe to assume that these numbers apply to the websites that you promote as …
Continue Reading >> -
Search Influence Contract Writer FAQ
Are you now, or have you ever been a contract writer for Search Influence? If you answered yes, you’re in the right place, because this FAQ post can answer any and all questions you may have. If you said no, you can read all about our guidelines for freelance writers …
Continue Reading >> -
Google Places Page Redesign — Local Search Goes Minimalist
Hot on the heels of big redesigns to a whole suite of Google services, including Docs, Reader and Gmail, searchers will soon see shakeups in the way local listings are displayed on their results pages. Instead of the familiar red pin of Google Maps, searchers looking for businesses matching a …
Continue Reading >> -
5 For Friday — Links, Stories & Posts For Your Weekend
StumbleUpon: Where Should You Share? [Infographic] — Social Times StumbleUpon is one of the most powerful sharing vector services out there, allowing users to “stumble” to your page based on their set of stated interests. This Social Times infographic provides some valuable data on how sharing your content via stumbling …
Continue Reading >> -
How Do I Keep My Facebook Fans Happy and Engaged? — 3 Easy Ways To Get Likes And Keep Them
Let’s face it: social media marketing jargon can sound like a different language, especially if you’re wrestling with the eternal question of “What do my Facebook fans want to see? How do I keep them happy?” You know your brand inside and out, so it can be helpful to think …
Continue Reading >> -
SEO Copywriting Tips
SEO Copywriting is a critical facet of online marketing. We are constantly giving our writers SEO copywriting tips to help them deliver better content for our customers. As such, we’re going to start giving SEO copywriting tips right here. Some of these content tips may be more applicable to our …
Continue Reading >>