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Proprietary CMS vs Open Source: It’s a Little Like Renting vs Buying
Around here we get new clients everyday. Among these, there is always one who comes to us with a website built and hosted by a proprietary CMS (content management system) developer instead of being an independently owned and maintained website. Now, proprietary systems can be great and have some very …
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Pinterest Announces Analytics for Business Profiles
Recently, Pinterest launched its Web Analytics, allowing for businesses with verified accounts to track how many users are pinning from their site, the number of impressions from each pin, and incoming site traffic that is being generated directly from Pinterest. Outside of SEO and social media campaigns, many may argue that …
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7 SEO Myths You Don’t Need to Worry About
Search Engine Optimization (SEO) is already complex enough—and with the many myths that have sprung up around it, it’s even harder to understand the ins and outs of page rank, keywords, and website optimization. Here are 7 myths that will help separate fact from fiction when it comes to SEO. …
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5 for Friday — Links, Stories, & Posts for Your Weekend
1. Who is Winning the Apple vs. Google iPhone Driving Directions Battle? Too Close to Call — Mike Blumenthal Even if you don’t keep up with the war between Apple and Google, you’re probably familiar with Apple Maps and it’s not-so-impressive emergence last fall. Well, since then, the app’s gotten its ducks …
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5 Tips for Proper Hashtag Usage
I love social media. I also love staying organized. The great thing about hashtags is they bring the two together. For those who don’t know, hashtags are a way to categorize a post on social media platforms, like Twitter and Instagram, by tagging it with descriptive words or phrases. Hashtags …
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Team Hairy Shearers
It’s funny how quickly one can bathe when you don’t have any hair. Yet every March I reduce my normal 15 minute shower by half. This hairless journey is because of a program called St. Baldrick’s. St. Baldrick’s is a charity that raises money to fund childhood cancer research. However …
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5 for Friday — Links, Stories, & Posts for Your Weekend
1. Top 4 Strategic SEO Trends to Watch for in 2013 – Search Engine Journal Don’t get lost in the mix! Take a broad look at your organization to make sure you’re producing top quality content, including social media, making your site mobile friendly, and understanding the knowledge graph. 2. Google Announces Retirement …
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New Orleans: A Growing Tech City
For those of you who don’t know, before Hurricane Katrina ripped through the Gulf South, New Orleans was on a steady rate of decline. However, the city we love to call home here at Search Influence is in the middle of a major renaissance. News sources across the nation have …
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6 Ways Your Surgery Practice Can Market the New Gummy Bear Breast Implants
The FDA just recently approved a new gummy bear breast implant in February, and let me tell you, there has been some excitement in the cosmetic surgery world. With the approval of the Allergan Natrelle 410 shaped breast implant, cosmetic surgeons nationwide are celebrating the long-awaited product as another option …
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2013: The #YearoftheTweet
Although some consider Twitter the redheaded stepchild to the social media behemoth that is Facebook, brands are beginning to recognize and harness the “real time value” of Tweeting. No one can deny that Twitter is growing in both users and usage. The number of tweets per day has increased from …
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