NEW: AI Traffic Report Available for Your Reporting Dashboard- September Client Insider
September 20th, 2025 by
Introducing Your New AI Traffic Report
Track sessions, engagement, and visibility from AI-powered search
We’ve been working hard to create visibility into your brand’s performance in AI search. The AI Traffic Report is our latest step toward that goal, and it’s now rolling out to client dashboards.
This new page gives you a clearer picture of how AI search connects users to your business. You’ll find data points that show both where your traffic is coming from and how those visitors engage once they land on your site.
The report highlights:
- Sessions from AI sources: traffic driven by engines such as ChatGPT, Gemini, and Perplexity
- Engagement metrics: insights into how AI-driven visitors explore your site
- Breakdown by AI engine: which platforms are responsible for delivering the most traffic
- Landing pages from AI sources: the specific pages users see first when arriving through AI search, and how that differs from organic and social traffic
Together, these insights provide a new level of transparency into how AI-powered search is driving visibility and website activity.
What’s coming next
The AI Traffic Report is just the beginning.
Our next phase of reporting will introduce AI visibility tracking, similar to keyword ranking reports, which will measure how your brand appears in or is cited in AI-generated answers. The rollout is in progress now, and your Account Manager will update you as soon as it is ready to view!
