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Search Influence Hosts Higher Education Marketing Series, “Plan, Track, and Earn Buy-In for Your Higher Education Marketing Strategy”
Search Influence will host Plan, Track, and Earn Buy-In for Your Higher Education Marketing Strategy, a free, three-part training series. The series is designed to help higher education marketers create a strategic and measurable marketing plan and build excitement for the plan among stakeholders. Register for all three sessions here. …
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Graphics Checklist: High-Quality Assets You Need to Promote Your Business
Key Insights Businesses need current and high-quality location, team, event, product, and service photographs and logos to establish trust and authority on their websites and across digital and print campaigns. With a well-thought-out plan of action, building out a high-quality asset library does not have to be expensive, time consuming, …
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Search Influence to Host Healthcare Marketing Webinar, “4 Ways Digital Marketing is Evolving”
REGISTER FOR OUR LIVE WEBINAR PRESENTED IN PARTNERSHIP WITH THE LOUISIANA HOSPITAL ASSOCIATION Tuesday, September 10, 2020 at 12pm EST/11am CST* Can’t make the live session? Register to receive the recording. Take advantage of the changes in digital marketing to reach prospective patients! Search Influence has teamed with the Louisiana …
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#ShowYourPride: Engaging the LGBTQ+ Community Online
This post was updated by Crysten Price on June 30, 2020. It was originally written by a Search Influence alumnus on June 16, 2016. The LGBTQ+ community is a tech-savvy group with a proclivity towards online shopping. This community is a great audience to consider for ad spend targeting. They …
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Digital Marketing vs. Traditional Marketing
If you’re having trouble deciding where you should spend your marketing dollars in 2020, then you’ve come to the right place. As the world becomes more digital, the way we market will continue to evolve. While traditional marketing has its successes, digital marketing is changing the way businesses are marketing …
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