This website uses cookies so that we can provide you with the best user experience possible. Cookie information is stored in your browser and performs functions such as recognising you when you return to our website and helping our team to understand which sections of the website you find most interesting and useful.
-
Content: The Beginning
In the beginning there was the Internet. At least, that’s what I tell myself when I try to think back to my early childhood. Kids (whatever, I’m a kid, kids younger than me) are glued to smart phones, they have these things called tablets and nooks… but what of books? …
Continue Reading >> -
Addressing Duplicate Listings In The New Google Places for Business
Welcome back to the wonderful world of Google! Last week I explained in a post the email that Google Places for Business has been sending out to business owner accounts. Part of that email included a bit about your account containing listings that were identified by Google as being duplicates existing …
Continue Reading >> -
Overview of Three Types of Google+ Pages
Last week, I had the pleasure of presenting a webinar on Google+ to some of our partners. I shared information on the importance of Google+ for SEO, the work that we do on Google+ for our clients, and some common challenges we work through.The following is a breakdown I presented …
Continue Reading >> -
Instagram is “Ad” it Again!
Does it seem like, eventually, everything turns into a platform for advertising? For social media, that seems to be the trend when comparing networks over the years. Everything from Facebook, Google, Twitter, Pinterest, and Pandora have all followed the same trend. Using a great business plan (and a lot of …
Continue Reading >> -
Facebook Announces Design Changes and New Features for Pages
Yesterday, Facebook For Business announced a new, more “streamlined” design for Pages, which will begin rolling out this week. In addition to the new look, a new feature called “Pages to Watch” will launch, allowing page admins to monitor and compare their page with that of other businesses. Ch-ch-changes! Overall, …
Continue Reading >> -
New Search Influence Production Members
Take a look at our newest Internet Marketing Associates! Alex Talbot Alex is a native New Orleanian. He grew up in Gretna and went to Jesuit High school. Alex recently graduated from Loyola University with a degree in marketing and economics. Before joining us at Search Influence, he worked in …
Continue Reading >> -
Google Places For Business Email Update
We’re still not panicking about all of Google’s updates! As many of you already know, Google has been sending out a Google Places for Business email that reads as follows: The Message Hello, We’d like to inform you that Google Places no longer accommodates more than one authorized owner per …
Continue Reading >> -
Gram it up! 5 Tips to Expand Your Brand on Instagram
If you‘re like me, Instagram is the place to be. I find myself spending a lot less time on Facebook and Twitter and a whole lot more on Instagram, or as I like to call it “Insta.” I tend to follow many businesses I enjoy and liking almost everything they post. …
Continue Reading >> -
Mardi Gras Season At Search Influence
Here in New Orleans, we celebrate a few extra holidays. Mardi Gras, otherwise known as Carnival Season, began on January 6th this year with the Phunny Phorty Phellows parade. The season culminates tomorrow, with Mardi Gras Day itself, otherwise known as Fat Tuesday. Tradition In addition to the parades, drinking, …
Continue Reading >> -
Content Marketing: Doing It Right in 2014
You might have heard the buzz: content marketing is not only here to stay, it’s critical for business success in 2014. The Internet noise is getting louder every day, and discoverability is becoming a greater challenge as the data streams expand with chatter from websites, blogs, and social media. If …
Continue Reading >>