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Influencer Profile: Scott Shockley
This week’s profiled Influencer is Assistant Production Manager Scott Shockley. Originally from the Greater New Orleans area, Scott graduated from LSU in 2008 with a degree in Marketing after four years in Baton Rouge. He’s worked for a tech startup and Capital One, as well as serving as Tulane University’s …
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Can Bing Ever Compete with Google?
If you keep up with what’s in the news in the world of search engines, you know that there’s been a bitter little rivalry between Bing and Google for some time. In early February, Bing accused Google of stealing their search results. It didn’t help Bing’s case that they didn’t deny the claim …
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5 For Friday — Links, Stories & Posts For Your Weekend
How SEO Can Work With Content Strategy — TopRank While much of SEO is focused on the technical aspects such as linkbuilding and algorithm reputation, the quality of website content itself is of at least as much importance. TopRank’s Lee Odden and Content Specialist Margot Bloomstein give you the skinny …
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Pittpatt Puts Google Acquisitions To 100
Thursday, Google acquired Carnegie-Mellon University spinoff project PittPatt, which specialized in facial recognition software for businesses like GE. We’ll be a bit naïve here and take Google at their word when they claim they won’t implement full facial recognition software without “strong privacy protections” and intentionally excluded the feature from …
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Google Isn’t Bowing Down
So, in case you haven’t heard, there was a major update to Google Places late last week. My Friday was filled with confusion, frustration and a feeling of something worse to come. It was sort of like a David Lynch movie with a Local twist. Now that the smoke has …
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5 For Friday — Links, Stories & Posts For Your Weekend
4 Reasons Why Contests Should Be Part of Your Marketing Strategy — Mashable While contests and sweepstakes can be intensive campaigns to undergo, they can have an enormous impact on your customer base and should be part of every media marketer’s toolbox. Check out Ben Pickering’s concise list of four …
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Influencer Profile: Paula Keller
New Orleans born and raised, SI’s own Account Manager Paula Keller was thrilled to get connected with a growing company in a growing industry after graduating from Louisiana State University with a degree in Marketing. With a strong interest economic development and a goal of being a part of the …
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5 for Friday — Links, Stories & Posts For Your Weekend
INFOGRAPHIC: Facebook Shopping Will Be B in 2015 — All Facebook In light of our recent focus on Facebook integration, this is an interesting infographic — social commerce is a booming field, and it’s predicted that Facebook shopping alone will generate over $30 billion in 2015. Take a look to …
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Donde Esta Mexico, Google?
The realm of Local SEO can be a complex, frustrating land. A fruitful, popular land but a land where seemingly easy obstacles can quickly turn into uphill battles. And, if your client happens to be in a country other than the U.S, that hilly jog transforms into a trek up …
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Lunch & Learn – Anthony Coleman on Facebook Tabs and Iframes
Around here at the SI office we take our lunches seriously, and at the intersection of tasty food and a bunch of fun, hardworking SEO professionals comes our new “Lunch and Learn” series. This recently-debuted program is a biweekly tradition here at the office, where an Influencer will take the …
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