-
Pizza Party USA: Finding a Way to Survive While Working an Unpaid Internship.
One of the most important bits of advice I was given while finishing my undergrad in Graphic Design and Communication Studies was to get an internship. So while I was in my senior year, I did just that. However there was one small problem, it was an unpaid internship. Although …
Continue Reading >> -
Kick Butt with Keyword Research
Keyword research may seem like a rudimentary aspect of SEO, but this one component can really make or break search traffic to your website. It is of the utmost importance to get the right words and place them on the correct pages of your website. Think of these words as …
Continue Reading >> -
Importance of Having User-Friendly Mobile Website
If you have a great web presence but haven’t made your site mobile friendly, chances are you are missing out on business. Recent research shows that more than 90% of people with a smartphone are using local searches while on their phone. Those using mobile searchers are typically looking for …
Continue Reading >> -
OMG: No More PIN Verification Required to Change Address on Merged Google+ Local/Social
Spoiler alert: Merged Google+ Local/Social pages are crazy easy to update. Read on for the details. We’ve been talking and brainstorming on address change around here lately as we have two different local SEO clients who are moving their offices in September. Lucky for us, they are both keeping their …
Continue Reading >> -
Stop Writing Press Releases For The Wrong Reasons
As many in the SEO industry already know, Google is not impressed with link building strategies of old, especially when those links are coming from optimized anchor text in press releases. New guidelines are decreasing the SEO value of press releases and their use for link building at all is …
Continue Reading >> -
Google Launches Manual Actions in Webmaster Tools
On August 9th, Google rolled out the manual actions alert in Google Webmaster Tools. The full rollout wasn’t complete until August 12th. Back in the day, Google would only alert you via messages, but you would still not know whether or not you had a manual penalty. With the new …
Continue Reading >> -
New Orleans Non-profit Spotlight: The NOLA Project
One of the many wonderful things about New Orleans is the appreciation of the arts. The NOLA Project is a non-profit theatre company whose goal is to “challenge, entertain, and engage diverse New Orleans audiences through high-quality and innovative performances of relevant great works.” They also work to develop and …
Continue Reading >> -
4 Must-Have Chrome Extensions
I have a confession to make–I’m an absent fiddler. At opportune moments, I’ll fiddle with all the settings on my smartphone or rearrange my books according to different categorical flights of fancy (this time, they’re arranged by most recently read). I clean out and purge unnecessary belongings every three months. …
Continue Reading >> -
6 AdWords CTR Boons & Bombs
You might not need a NASA mathematician, but a keen eye can help you identify your own CTR boons & bombs.[/caption] Many internet marketers tend to forget that they sit on a veritable gold mine of big data. Each visit to a website is one data point. For paid advertising …
Continue Reading >> -
Team Building 101: Kickball
As our team was beaming from a 10 to 0 victory over a clearly superior opponent, I began to think about how good this absurd adult kickball league was for the relationships in our office. If you are not familiar with adult kickball leagues, you might be doing your organization …
Continue Reading >>