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Facebook Introduces Conversion Tracking for Advertisers
Facebook offers advertisers a chance to beta test their new conversion tracking tool. Facebook advertisers rejoices.
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4th Annual SearchFest, March 9, 2010
Search Influence’s Will Scott will speak about Facebook for small business at SearchFest 2010. The 4th annual Searchfest is March 9th at the Governor Hotel in Portland, Oregon. SearchFest is the largest search engine marketing conference in Portland. Dedicated to search marketing education from the industry experts and thought leaders, …
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DANGER! Your Google Business Listing Is at Risk
You need to watch out! I was just reading the Google Lat Long Blog and they’re telling people to edit YOUR Google business listing. This is really, really, bad. Look at this picture. I didn’t want to steal the image from the Google blog post so I made my own …
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The Secret of Small Business Social Media – You Must be Present to Win
One of the questions we hear from pretty much every client is “Should we be on Facebook?” “Do I need to Twitter? Tweet? Twit?” or, if they are already on it, they ask how they can make better use of Twitter or Facebook for business purposes. For a small business …
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Burying Negative Content – What to Do Versus What Not to Do
These days it is really easy to tarnish the online reputation of a company. Just one bad review or article posted on a high traffic web site is all it takes. In most instances it is impossible to have negative comments and stories removed. The best way to fight negativity …
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Will Scott at SMX West March 2-4, 2010
Search Influence’s president, Will Scott, will be speaking at Search Marketing Expo (SMX) West on March 3, 2010. The topic of discussion will be Facebook Ad Tactics For Search Marketers. For the full agenda and exhibitor list, please visit Search Marketing Expo West.
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Alleviating Stress in the Workplace
This blog post comes at an opportune time to write about stress in the workplace. Some, who work in an office building or somewhere similar, may think that working from home makes work less stressful. I am here to tell you that is a myth and far from the truth. …
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Do plastic surgery before and after pictures help close the deal?
Occasionally, we have a new plastic surgery client who does not use before and after pictures on their website. Traditionally, plastic surgery internet marketing experts have held on to the belief that a before and after gallery is a must for driving traffic to the site and ultimately turning visitors …
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Rise Before Dawn, Make Family Rich
No one who can rise before dawn 360 days a year fails to make his family rich. Quoted from Malcolm Gladwells “Outliers: The Story of Success” in the Freakonomics Blog Related: When the sun comes up, you better start running
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Google “My Social Circle” Invading The SERPs
Google Buzz with its “Connected Sites”option is deeper, and perhaps more insidious, than we thought. It appears, that in addition to insinuating itself into Gmail, Gchat and Google’s mobile services, through Google My Social Circle Google Buzz is picking up information from sites listed in your Google Profile and including …
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