Top 10 for the Weekend – July 16, 2010

July 16th, 2010 by Search Influence University

We’re back with another installment of our “Top 10 for the Weekend” for you to pass your time! What do we have in store this week? Read on to find out!

Translating Your Pricing Model To Legal Agreement

Check out this short interview with Will Scott, President of Search Influence, before his SMX Advanced 2010 presentation on Opening The Contracts Kimono: Translating Your Pricing Model To Legal Agreement, as well as the first ever advertiser’s survey on Foursquare!

Link Building with the Experts – 2010 Edition

This is a great set of interviews on link building- one of the most important aspects of SEO.  It’s quite lengthy due to the number of experts interviewed, but it provides a great variety of opinions that are useful to any business looking to increase their exposure. Set aside a bit of time to read it. You’ll come out knowing much more than you did before!

9 Expert SEO Tips for Small Businesses

You may recognize some of the experts from the interview listed above. It’s a bit shorter and focuses on a higher volume of subjects, but each of the tips are pointed and extremely helpful for anyone wanting to learn more about the complicated world of SEO. Some businesses think it a mistake to let the customer’s in on their secrets, but I’ve said it before- and these guys agree- that the more you know about a subject, the better you are able to ask informed questions. Ask away!

Social Media Mythbusting For The C-Suite

In one of our previous Top 10s, we linked to an article titled How To Turn Your Social Media Averse Boss Into Your Champion. The SEO version of Adam Savage expands on this idea by busting some social media myths that may keep your boss from even discussing the idea with you.  Be prepared with the weapon of knowledge before approaching them with what should be common sense by now: Social media is here to stay!

10 Cool Facebook Status Tips and Tricks

Do you find some Facebook status updates to be absolutely unbearable? I can’t tell you how many people I’ve had to de-friend because the only thing I was seeing from them were Farmville updates… I DON’T CARE IF YOU GOT A NEW PUMPKIN PATCH! Well, this is a great article full of tips and tricks to keep your Facebook status updates bearable and even interesting to others! My favorite? The addition of a DISLIKE button!

Coca-Cola Scam Hits Facebook [WARNING]

This is less about SEO and more about personal safety! Apparently, there is a scam going around Facebook about the evils of the Coca-Cola Company. At the end is a survey asking you for some personal information. Now, it should be common sense to not give out ANY personal info on the Internet, but in my experience common sense isn’t so common anymore… Head’s up!

Google Caffeine vs. Google Mayday — SEM Synergy Extras

If you were one of the many people confused by the recent Google updates- Caffeine and Mayday- this article is for you. It breaks down the updates into an easy to read and easy to understand format without using too much confusing technical jargon. Plus, it makes reference to “Double Rainbow Man,” which instantly gets this link in my top 10!

Barbie Joins Foursquare

The great marketers at Mattel have started a campaign to promote their new Video Girl Barbie, which will utilize a scavenger hunt-like format to get participants to complete tasks, such as checking into Foursquare. You know you’ve made it when your product is user-friendly enough for Barbie- a 51 year old woman- to use it!

Utilizing Twitter for SEO – A Very Effective Link Building Tactic for Tough Industries

For a long time, most SEOs agreed that Twitter was not an effective tool for link building and other strategies. However, DanielaL has written a blog post to show that Twitter very well CAN be effective by utilizing reciprocal tactics to build strength and gain visits!

The Old Spice Social Media Campaign by the Numbers

One of the most entertaining and popular viral marketing campaigns in recent memory- and possibly ever- have come from, of all places, a deodorant company. It’s surpassed so many other historic viral videos, such as George W. Bush’s sweet dodge out of the way of those smelly shoes. If you haven’t seen this campaign yet, check out the article and head to YouTube immediately. I’ll wait…