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From Search With Love, 007 New Influencers Are On The Case!
Search Influence looks forward to continued growth in 2015! As February comes to an end, we’re excited to welcome our newest Influencers. Adrienne Myers – Junior Account Associate Adrienne recently graduated from Mississippi State University, where she studied marketing and French. She is originally from Covington, but she spent some …
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4 Internet Marketing Mistakes You Might Be Making
There is nothing more frustrating than putting all your money and effort into your site’s content only to see a conflicting ROI. Many companies and businesses rely on Internet marketing to increase their profits, but some make simple and even unpredictable mistakes as they go about it. Feeling frustrated or …
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Five for Friday: Pay for Twitter Verification, Snapchat Goes Local, and More!
1. If You Want to Be Verified on Twitter, All You’ll Have to Do Is Pay! – Mashable If you’ve ever tried, you know that getting verified on Twitter is a lengthy process. Twitter does not accept requests for verification, so users just have to wait until the site feels …
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Art of War: Keyword Edition
So you want to improve your online presence, crush your competitors, and rule the market with an iron fist from the coveted #1 spot on Google? Well, that’s all fine and good, but you may be getting a little ahead of yourself. Before you can dominate Google, you need to …
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Five for Friday: The Analytics Glitch, Google’s Beginnings, Mardi Gras Madness, & More!
1. Google Analytics Data Drops Off On Monday, February 9th – SEO Roundtable Did you notice that all of your customers suddenly decided to boycott your website this past Monday? You’re not the only one. Luckily, this is not an issue with your website or your business; it’s actually a brief …
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Search Tools, Edit Wars, and More: Get the Gist of Wikipedia for Businesses
What is the Loch Ness Monster? Who is Monty Python? What is the history of Starbucks? Every time you do a Google search for practically any event, business, person, phrase, song, or obscure piece of trivia, Wikipedia seems to be right there at the top of the search results. Wikipedia, …
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#LocalUp – Making Content The Sexy Part of Social
The presentation below was developed for a joint conference put on by Local University and Moz in Seattle on February 7th, 2015, called LocalUp. My “beat” if you will as a Local U faculty member is Social Media, and given our work with customers of Search Influence, I have always …
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They Don’t Call it Fat Tuesday For Nothing!
How much king cake has your office consumed since the start of the new year? Those who don’t live or work in Louisiana will respond to that question with a forlorn “zero,” but at Search Influence, the answer is probably somewhere between “not enough” and “infinite.” King cake season is …
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Let’s Get Medical: How To Manage Healthcare Listings On G+
When it comes to adding healthcare listings in Google My Business (now the one-stop shop that includes Google Plus business management), there are many things to consider when managing multiple entities within one location. While building out multiple listings unnecessarily is not ideal, some instances may call for multiple listings …
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SEO for 2015: Meet the New Boss, Same as the Old Boss
The world of SEO is constantly changing. Google, the big prize for search engine ranking, may change its search algorithms from 500 to 600 times a year, and major updates like Panda, Penguin, and Pigeon are rolled out on a fairly regular basis. And while your business can’t shift SEO …
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Search Influence, a New Orleans based web promotion company, plays a vital role in helping its customers (and sometimes their customers) strategically compete online.
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