Website Promotion is not Voodoo

A company who’s domain is linkshog.com has been spamming my clients. Here’s why I call it spam versus just unsolicited email (I’m not averse to well done unsolicited email).

1. They clearly have no human review
2. The search phrases they call out are inappropriate
3. In a few instances they’ve been wrong (telling one of my “New Orleans Chiropractors” that he was in position 18 instead of position 4)

The headline is “You Want A Prettier What?!”

Internet marketing for plastic surgeons presents some interesting challenges. Surgical practices make a lot of money and are attractive targets. Unfortunately, more often than not, the results haven’t matched the promises.

Right when it came out I pointed to a recent article in the NY Times. This post is intended to clarify my thoughts in response.

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Robert Heinlein - http://thinkexist.com/…/218581.html

Inspired to look this up based on a conversation with a client - she was talking about discussing marketing with her husband and that it was a frustrating experience for both of them.

How apropriate that our first flickr photo is also a new baby.

Please help us launch the career of another search marketer Violet Marie Moran-Thompson.

Violet Marie is the latest addition to our team of influencers. She joined us on Tuesday April 22nd.

Tuesday April 22nd is both Earth Day, and the closing day of Small Business Marketing Unleashed.

Sadly, I can’t tell you exactly what was said (I’d have to kill you apparently according to the organizers) but Matt McGee of SmallBusinessSEM.com gave a fantastically detailed presentation on all facets of local search.

I strongly recommend this conference for small businesses interested in internet marketing and those who might help them (like us).

In this morning’s session at Small Business Marketing Unleashed Jennifer Laycock was talking about the value of ratings and reviews as a component of social media.

For those of you who don’t know, Search Engine Guide is putting on a show this week focused on small businesses: Small Business Marketing Unleashed.

The New York times is out with and interesting piece on Plastic Surgery Internet Marketing and how effective it can be.

Update: I’ve expanded on this post greatly in: Internet Marketing for Plastic Surgeons - Less Scary than You Think.

You may also be interested in: Convert Offline - Everybody’s Doing It

Return on Investment Through Call Tracking

Since I’m clearly not going to get to the proposals I had on tap for tonight I thought I’d go ahead and document a recent client experience I’ve been talking to a few folks about.

I’ve told this story a few times recently in support of our use of call tracking numbers.

At the risk of repeating myself, Miriam of Solas Web Design in her SEO Igloo blog has been engaged for a few weeks in an investigation of Local SEO culminating with a series of interviews. Miriam was nice to include me and most recently asked me to respond to some questions from the comments on one of her recent posts.