Economical SEO just makes sense

January 18th, 2007 by Will Scott

I’m a little saddened to hear that Shoemoney is not renewing at webmasterradio.fm. For those of you who don’t know, Shoemoney became famous, some would say infamous, when he published a picture of himself with a very large AdSense check.

In a recent conversation between Shoe and Quadzilla on the show they were talking about SEO and Quadzilla made a comment which I found pretty heartening.

He said, and I’m paraphrasing, “that the basics of on-page SEO should have a lower price point than they do from most providers”. What he was suggesting was that on-page SEO should cost less than $5000.00.

So I’m thinking “holy cow $5000.00”? We do it for MUCH less than that. We must be the most economical SEO out there.

But, like the Ginsu knife commercial it just gets better. “But wait, there’s more”! We, Search Influence, don’t just do the SEO, in fact we don’t even focus on SEO as such.

It’s just part of our model.

Most of our clients don’t know what SEO is – even if we said “It’s an acronym” and then told them what for they’d just give us that look. You know the one, the look that says “OK, this is voodoo”.

This is why we tend to focus on “Internet Marketing” and “Website Promotion“. These are concepts that are easily approachable. Unlike “Search Engine Optimization” which really does seem like voodoo to a lot of small businesses.

So – whether it’s passe or not to these giants of the industry, economical SEO can be effective. Our clients get more traffic and make more money from they’re web sites and at the end of the day that’s what it’s all about.

So, Shoe – sad to see you go. I’m sure you’ll do something else just as giving. Thank you!