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Practical Ways to Combat Potential Negative Publicity
I am super excited! After weeks and weeks of searching, I finally found the red, snakeskin platform pumps I have been looking for! Of course, before I make the purchase (and part with that amount of money for a pair of shoes), the first thing I do is Google them …
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Online Reviews Rule With Google’s Sidewiki
The reason testimonials and reviews are so powerful is because they provide a third-party (and hopefully, unbiased) opinion of what actual users think about products and services. Google knows this and considers reviews and citations an important factor in local search rankings. Studies have shown that not only do long customer …
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Benchmarks for Plastic Surgery Marketing Online December 2009
Plastic Surgery Internet References Benchmark for December Shows Overall Decline of Less Than 17% from Spring – The Busiest Season of The Year We work with a number of plastic surgeons and have the opportunity to really get a sense for their zeitgeist. Right now many of them are feeling …
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Will the Real Google Places Page, Please Stand Up, Please Stand Up?
Your Google listing and its Google Place page is a great central depository for all information about your business. It is the compilation of business owner provided data as well as user-generated reviews. The Place page is an incredibly valuable tool for a small or medium size business owner. The …
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The Pros and Cons of Google Place Pages
Google’s idea of giving small businesses their own page through their project, Place Pages for Google Maps, has got local search buzzing with the SEO implications of this move for small business websites. Could Place Pages provide competition in the SERPS for the small business website? It’s possible. Will they be bad …
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