Read This! — July 2012

July 5th, 2012 by Search Influence Alumni

We’re back with another edition of Read This!, our monthly series exploring the DIY tips and tricks you can use to succeed online today.

Can eCommerce Thrive on Tumblr? One Company Says Yes

Tumblr is a fast-growing network these days, promoting constantly evolving dialogue and trendy memes at a breakneck pace. But can a business separate the signal from the noise and promote their brand on such a buzz-heavy platform? It may be easier than you think.

How to Prepare for the End of Facebook

While Facebook hasn’t given up the ghost yet, a few notable missteps in recent months have had pundits publicly wondering if the grandaddy of all social media platforms is entering its twilight years. Even if the end isn’t nigh, it’s always good to have a contingency plan; check out this guide to find out the best ways to leverage non-‘book sources of publicity and turn temporary fans into longtime allies.

Setting Up Your Twitter Account

Is your small business just setting sail into the online world? While the process of creating accounts may seem basic for some, the intricacies of perfectly setting up your Twitter account are more subtle than you think. Check out this guide for a handy refresher!

Secrets To Launching Successful Pinterest Marketing Campaigns – The Experts Weigh In

Pinterest is a hot topic right now among social media gurus, and with its ever-expanding user base there’s never been a better time to get in on the action. So how do you go about nabbing customers and getting leads through a haze of lace-and-polka-dot social sharing? Read’s exhaustive list to find out!

3 Ways to Declare Your Independence From Tired Sales & Marketing Tactics

Is the same old thing just not working for your business? Take a page from the Founding Fathers and declare your independence in favor of new ideas! TopRank gives you several common challenges of sticking to the business-as-usual routine and top-notch tips on how to bust through them.