5 For Friday — Links, Stories & Posts For Your Weekend
May 4th, 2012 by
How to Survive Google’s Unnatural Links Warnings & Avoid Over-optimisation – SEOMOZ
With the recent updates made by Google, over-optimization of your site could come back to haunt you. Google does not want to reward sites with “webspam” any longer. This article will let you know how to navigate the changes Google has implemented.
Penguins, Pandas, and Panic at the Zoo – SEOMOZ
Last week, Google released the “Penguin” update to stop over-optimization of websites. This update has impacted sites in wildly varying ways so far, and this is only the beginning. Here, you can read about the different aspects of the update and get some basic do’s and don’ts for your site.
Google Webmaster Tools Expands Query Data to 90 Days – Search Engine Land
Some good news has come from Google Webmaster Tools this week with the expansion of historical search queries to 90 days and the number of queries reports to 2,000 per day of the selected date range. This article helps you understand these changes and how they’ll make you more knowledgeable about your site.
Using Twitter to Promote Your Brand – Pronet Advertising
Here are a few tips on how to get as much as you can out of Twitter. This pithy social media platform is a key aspect of online marketing that needs to be utilized if you are trying to promote your brand and connect with customers, and this is an excellent starting point if you’re looking to set up an account for your business.
Understanding Google Places & Local Search – Developing Knowledge about Local Search – Blumenthals Blog
The maintenance of your Google Places pages can be hair-rendingly frustrating at times, but intuiting the cause and effect of the system is a big first step. This article explains what the next step would be if your account has been suspended. Google has made some important changes to Places policy which will hopefully make things easier for everyone.