Read This! — September 2012
September 11th, 2012 by
Hey there, Influencers! Have a back-to-school edition of Read This!, our monthly series exploring the best of the web’s DIY articles that you can use to succeed online today.
• Ultimate WordPress Guide for Small Business [Infographic] — Search Engine Journal
If you run a small-scale website for your business, chances are WordPress has everything you need for content updating, blogging and presentation. Learn more about it with this newbies’ guide to the powerful and intuitive system over at Search Engine Journal!
If you’ve done any work on your own site, you know that the best SEO policies aren’t always particularly easy to implement. SEOMoz’s Paddy Moogan takes us through some of the most common issues he sees during site audits, along with concise explanations on how to remedy them.
• Readability and SEO — Blind 5 Year Old
With all the emphasis on on-page SEO and link rankings, it’s easy to forget that you need to make your website accessible to humans as well as Google robots. Creating content for your site that’s not only well-optimized but well-written means that you’ll see a boost in your rankings and an increased chance of social sharing.
• How to Build a Content Strategy for Your Blog — Practical SEO
Hand-in-hand with the previous readability link, here’s a guide to creating a cohesive plan for your blog (you are blogging, right?) that will help you develop a strong, unified message across all of your efforts.
• Promoting a Local Business Website — SEOchat
So you have your website all set up, but the visitors aren’t coming. What are some good ways to draw in potential customers and promote your flagship website? Find out how to get your name out in front of the right demographic!