5 For Friday — Links, Stories & Posts For Your Weekend

September 2nd, 2011 by Search Influence University

Rethinking Deals After Facebook and Yelp Pullbacks — BIA/Kelsey

Hot on the heels of the Facebook and Yelp deal eliminations, Peter Krasilovsky offers this nuanced and insightful view of the situation — as well as the suggestion that the trend may have already peaked.

Twitter, YouTube, Facebook And Foursquare: Social Media Marketing By The Numbers [INFOGRAPHIC] — Media Bistro AllTwitter

This Mashable infographic displays the numbers on some of the most successful social media marketing campaigns, from clicks and retweets to subscribers and fans.

9 Reasons Why Your Content Is Not Shared on Social Networks: New Research — Social Media Examiner

Having trouble getting your content to stick out in a tumultuous sea of data? Interested in getting it out there via the social sphere, or in understanding why some pieces get shared but not others? Phil Mershon of Social Media Examiner is on the case with this handy list of nine reasons why your audience may not be publicizing your product and what to do about it.

Optimize The Google +1 Button — Blind Five Year Old

After Google’s rehaul of the +1 button for increased shareability on Google+, it seems like a logical conclusion that the feature will now be more or less a Like button in functionality (if not in form). AJ Kohn of Blind Five Year Old leads the charge in optimization endeavors using this new feature on a self-hosted WordPress blog with an eye on speed, placement, snippet richness and more.

Condensing & Repositioning SEO Copy with Jquery Sliders — Graywolf’s SEO

Breaking content up into digestible chunks that are still content-rich and won’t penalize your optimization or conversion rates is as easy as pie with Michael Gray’s guide to Jquery sliders.