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The One Thing You Should Do Right Now to Help Your SEO

January 26th, 2012

1. Open your browser. www. vs. non-www.adclub.org

2. Type in www.[yourdomain].com. After it loads, does the web address stay on www.[yourdomain].com?

3. Then, type in [yourdomain].com. After it loads, does the web address “resolve” to the same address as it did when you completed step 2?

If not, your site technically has two versions of itself, therefore leaving search engines to believe that your entire site consists of duplicate content. This problem is actually very common, but fixing it is the one thing you should do right now to help your SEO.

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New Kid on the Social Media Block - How to Generate Brand Awareness and Valuable Links using Pinterest

December 13th, 2011
As an admittedly addicted Pinterest user, I’d like to clear up a few things about the relatively young social media site and its potential use for marketing and SEO linkbuilding.Definition of Pinterest With Pinterest quickly rising in popularity, I’m constantly hearing it referred to as a social bookmarking tool for sharing images.  Pinterest is in fact a social bookmarking tool, but it is not only about the images. The site allows users to “pin” or save links to external sites in an organized way, with few limits to what type of site or image can be pinned.  Users can save anything from a favorite blog post to products they love, from recipes to tutorials. Each and every pin not only pulls in an image, but also a do-follow link back to the source site! Can you smell the SEO potential yet? The brilliance of Pinterest is that it combines some of the most compelling features of social media in general: visually stimulating content and the opportunity to share your ideas, interests and inspiration. Upon signing up, users are provided with fully customizable “pin boards” and can easily find friends to follow using the Facebook and Twitter connected features.
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You Can Buy Brand Love on Twitter?

March 25th, 2010

Need Twitter Followers for Your Client’s Brand? Buy Quality Twitter Followers Now!

This is a Twitter Post If this statement appealed to you, you want to read what I have to say. If you read this statement and wondering what’s Twitter, stop reading right now. I’m serious - Go! This post isn’t for you. This post if for the Twitter marketing elite – the Twitterati.

This post will reveal the TRUTH about buying Twitter followers. The TRUTH is…

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My First Marketing Webinar

August 16th, 2009

Everyday we get emails about online, marketing webinars. “How to increase your ROI on the web”, “Why you need to supplement your campaign with PPC”, “Why do trains no longer have cabooses”.  It’s endless!

Fisheye Webcam - Don't try this at home

Fisheye Webcam - Don't try this at home

As a website promotion company we get requests for all manner of online marketing services and I was given a task of creating and broadcasting a marketing webinar for one of my clients.

My first thought was, “Oh cool- a webinar. This should be interesting.” My second thought was, “holy crap, I have never done this before.

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Tweet and Grow Rich - Identify And Amplify Your Ideal Followers

June 25th, 2009

 

Friends photo courtesy of Flickr user: woodleywonderworks

Friends from Flickr user: woodleywonderworks

Twitter, a popular microblogging service and social media platform, can be an extremely valuable asset when conducting your internet marketing campaign.

Through Twitter, your company can find and build relationships with prospective clients, promote your products and services or quickly draw traffic back to your website by adding links in the twitter stream.

On the other hand, Twitter can be an absolute waste of time if you aren’t following the right people or engaging enough people.

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3 Simple Tips to Measure Online Directory Advertising ROI

April 27th, 2009
Dartboard Image Courtesy of Flickr User timlewisnm

Image Courtesy of Flickr User timlewisnm

It’s pretty simple: marketing on the Internet is, on one level, about dominating as much real estate on page 1 of Google as possible.

The typical places to dominate are the left side of the page (natural or organic search results) and the right side of the page (paid search results). However, with the abundance of online directories aggressively marketing themselves, the ability to own more of page 1 of Google for a certain key phrase is more and more attainable.

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