SearchInfluence

Over the past couple of months, there has been a great deal of hysteria surrounding the unnatural link warnings being sent out in Google Webmaster Tools. These warnings and the release of Google’s Penguin update mean that now is definitely the time to start trying to “act natural” with your link-building methods. While I don’t have any major revelations about this alarming issue, I have been following it rather closely and have some informative posts on the subject to share.

I cast a big net in asking all of our employees for their favorite internet marketing blogs

We often tell our junior-most employees to read SEO blogs to expand their knowledge. (I have heard this instructed to our freshest faces about 3 times in the last week.) The more experienced staff is humble enough to say in a very matter-of-fact voice, “I don’t have all of the answers.” And in this industry where things change daily, keeping up with the latest has to be an active task by many.

Everyone has heard of Mark Zuckerberg, Facebook Founder, but he owes much of his success to his father Edward Zuckerberg, DDS. Zuckerberg describes himself as the actual “Father of Facebook”, teaching Mark the ins and outs of computer programming on their Atari 800. In an effort to promote his Westchester, NY dental office he turns to Facebook and other social media tools. According to Zuckerberg, “It’s a tremendous marketing tool for business. It certainly is the biggest bang for your marketing buck”. So how exactly does Zuckerberg use Facebook and other social media you might ask?

Welcome to the Internet — but look up, you’re about to crash! If you are surfing the web today, it’s likely that your surfboard of choice is your phone. Hopefully you’re not multi-tasking behind the wheel of a car, but smartphones can provide most people with extremely useful tools for everyday life. As for marketers, surf’s up!  Phone marketing is the new big wave.

The Difference between Good SEO and Great SEO — Search Engine Guide

Are you one of the many business owners who’s decided to start a business during this challenging economic time? Competing online right out of the gate can be a deciding factor in your establishment’s survival. You’re probably already investing in your online presence to some degree, but check out this handy guide by Stoney deGeyter on the areas to maximize the potential of your efforts!

Getting More Clicks On Twitter (Infographic) — Marketing Pilgrim