Search Influence, an internet marketing company based in New Orleans, hired Mildred Padilla as its new product manager. She will coordinate the execution of plans for new online marketing products while improving existing products.
Padilla comes to the company with vast experience across a wide range of industries. She worked in software, commerce, marketing, and media. She specializes in transforming complex ideas into tangible products. During her time at Google, she worked on the YouTube and Android teams, where she helped launch the “Play” store. She devised a plan to effectively fuse the needs of the customers, movie and television studios and the development community. While at Warner Bros. and MGM, Padilla helped launch the latest Blu-Ray products and bring to life the latest installment of the Harry Potter franchise.
“At nearly 11 years old, Search Influence is a maturing company with a considerably more complex offering of services and products. We realize that we need someone whose sole focus is assuring our offerings are up to date and represent our best work,” said Will Scott, co-founder, and CEO of Search Influence.
Padilla will continue to develop the best practices while supporting internal and external customers in identifying new opportunities. “We’re excited to have someone with Mildred’s varied and relevant experiences to assure we’re able to support all of our clients in the manner they deserve as both the organization and our product offerings continue to mature,” added Scott.
Search Influence recently hired Lynn Bergeron as its new director of sales. Bergeron will continue to expand Search Influence’s efforts in delivering excellence in SEO services and digital advertising.
Before arriving at Search Influence, Bergeron worked as a sales manager for Ricoh USA’s New Orleans sales team. He also worked with Kimberly-Clark Professional for 16 years. As a new member of the Search Influence team, Bergeron finds his position both challenging and fulfilling, and he enjoys the positive impact the company has in delivering high-quality services to clients.
“Certainly, this position is much more technical in nature, but the biggest difference is the culture of the company,” said Bergeron. “With Search Influence, the team’s ideas are not only accepted but encouraged. They can lead to real change within the organization.” Bergeron also stated that he enjoys that the management team encourages employee input when implementing changes that will benefit the company and its clients.
Fresh from its 10-year anniversary, Search Influence continues to grow to nearly 100 employees. CEO Will Scott is thrilled to see Search Influence growing.
“The most exciting thing about the growth at Search influence is that we have more chances to give great opportunities to great people,” said Scott. He is also excited to have Bergeron lead the sales team in continuing the company’s mission. “The director of sales is a really important role at Search Influence, and we are really happy to have to Lynn Bergeron in it. Lynn comes to us with a couple of decades of strong business-to-business sales leadership experience so that we can do an even better job of reaching the businesses who can get a great value from what we do,” Scott said.