Website Promotion is not Voodoo

How apropriate that our first flickr photo is also a new baby.

Please help us launch the career of another search marketer Violet Marie Moran-Thompson.

Violet Marie is the latest addition to our team of influencers. She joined us on Tuesday April 22nd.

Tuesday April 22nd is both Earth Day, and the closing day of Small Business Marketing Unleashed.

Sadly, I can’t tell you exactly what was said (I’d have to kill you apparently according to the organizers) but Matt McGee of SmallBusinessSEM.com gave a fantastically detailed presentation on all facets of local search.

I strongly recommend this conference for small businesses interested in internet marketing and those who might help them (like us).

In this morning’s session at Small Business Marketing Unleashed Jennifer Laycock was talking about the value of ratings and reviews as a component of social media.

For those of you who don’t know, Search Engine Guide is putting on a show this week focused on small businesses: Small Business Marketing Unleashed.

The New York times is out with and interesting piece on Plastic Surgery Internet Marketing and how effective it can be.

Update: I’ve expanded on this post greatly in: Internet Marketing for Plastic Surgeons - Less Scary than You Think.

You may also be interested in: Convert Offline - Everybody’s Doing It

Return on Investment Through Call Tracking

Since I’m clearly not going to get to the proposals I had on tap for tonight I thought I’d go ahead and document a recent client experience I’ve been talking to a few folks about.

I’ve told this story a few times recently in support of our use of call tracking numbers.

At the risk of repeating myself, Miriam of Solas Web Design in her SEO Igloo blog has been engaged for a few weeks in an investigation of Local SEO culminating with a series of interviews. Miriam was nice to include me and most recently asked me to respond to some questions from the comments on one of her recent posts.

My friends at Solas Web Design are doing a great interview series on “Local SEO”.

These interviews are a little technical in some cases but still make a great read regardless of your level of knowledge. How do I know so much? One of them is with me

Among the other usual suspects so far are:

I live in New Orleans where people do occasionally rent a television for the big game.

It’s an event. No need to call consumer credit counseling.

If I’m renting my 17″ Sylvania that may be a problem.

Website promotion is the same. Rent or Own.

Ultimately you want to own.

Pay No Attention to That Man Behind The Curtain: M-LAT, Medical Lead Acquisition Technology

I’ve mentioned before our current vertical focus on Cosmetic / Plastic Surgery.

I got a call from one of our clients who had attended a dinner in Los Angeles with 40+ of his colleauges in the LA area - “Doc-Hollywoods” he called them. As part of the dinner there’s a chance for vendors to present. At this one, the vendor was a company calling themselves M-LAT (Medical Lead Acquisition Technology).

I’m a little saddened to hear that Shoemoney is not renewing at webmasterradio.fm.  For those of you who don’t know, Shoemoney became famous, some would say infamous, when he published a picture of himself with a very large AdSense check.

In a recent conversation between Shoe and Quadzilla on the show they were talking about SEO and Quadzilla made a comment which I found pretty heartening.