Influencer Profile: Rodney Hess
This is the first of what I hope will become a regular series in which you, our readers, get to know a little more about the most important thing at Search Infleunce, our team members.
Rodney Hess is on our Account Management team, supporting Paula Keller and maintaining customer relationships and strategy for his own group of customers. Additionally, Rodney is the guy who is leading the charge to get our other teammates (you know who you are) to blog more. In fact, due to Rodney’s efforts, a brand-new team member Sara Soriano penned her first post in her first week on the job (way to go Sara)!
[Read more]Posted on Sunday, September 19th, 2010
CityGrid Media (an Orange Soda Investor) Scummy Lead Generation
CityGrid Media, who recently invested significantly in Orange Soda (an SEO/PPC firm out of Utah) has chosen to use the favored tactic of Nigerian princes and Offshore Link-Exchangers to drum up business for their new partner Orange Soda.
I’m very surprised to see this kind of thing from a company of this stature.
I’m glad to see that the address is in New York and not American Fork Utah as I’m fairly confident the folks I’ve known at Orange Soda wouldn’t condone this behavior.
Full text of email message follows:
[Read more]Posted on Friday, September 10th, 2010
Plastic Surgery SEO - The Lighter Side: "Big Tits"
A friend and colleague forwarded me this wonderful little ditty. She does some of the best plastic surgery websites at the helm of her design and development company, and she knows what appeals to the viewer.
We do a fair amount of Plastic Surgery SEO around here and she knows better than anyone the trials of this industry.
So it’s no wonder we’re amused by a song entitled “Big Tits.”

Big Tits - Not to be confused with the "Great Tit"
No doubt you’ll be humming the refrain. Do be careful to keep it to yourself
Posted on Monday, August 23rd, 2010
Matt McGee's 7 Questions - How does Hall Piano stack up?
I posted a link to Matt McGee‘s 7 Questions Small Businesses Should Be Asking and got this question from one of our customers, Steve Kinchen at Hall Piano Company.
It was a great excuse to do a little impromptu analysis. We may do a brief series of these.

Hall Piano Company Local Search Analysis using Matt McGee's 7 Questions Businesses should be asking.
Steve Kinchen: Read the article… How does HPC stack up?
Will Scott: Pretty darn good, I’d say.
By @mattmcgee‘s standards you’re pretty well covered
1. How do the search results look for my company name?
[Read more]Posted on Saturday, August 21st, 2010
Foursquare Survey Results
Though it’s been months, I’m finally publishing the Foursquare Survey Results from SMX Advanced
I will come back and update this post with analysis from the various slides.
Posted on Friday, August 20th, 2010
Foursquare Advertiser Survey
Search Influence is proud to be taking part in the first ever Foursquare Advertiser Survey with 3 other companies focused on local search and social media.
Over the next 2 weeks, leading up to SMX Advanced, we will be polling businesses using Foursquares promotions tools to get the word out about their businesses.
If you are one of the advertisers we’ve contacted, please be assured we are very interested in your feedback and are excited to share the data we compile.
Foursquare is an exciting new media type bringing together local search, couponing and loyalty / retention programs around a game -based location-centric service.
[Read more]Posted on Tuesday, May 18th, 2010
Will Scott Interview on Search Engine Journal
A quick thanks and a link, for your information, to an interview Mat Siltala did with me on Search Engine Journal.
Mat and I often speak about search, local, social media and his favorite viral marketing. I appreciate the opportunity for the exchange of ideas and am always happy to spend time with Mat.
In the interview we talk about some of the Top Local Business Listing questions we receive.
[Read more]Posted on Saturday, April 24th, 2010
Yelp Review Filter Explained (How do I spam that?)
I was looking for more contact info for Luther Lowe and noticed his tweet about a blog post explaining Yelp’s Review Filter. Luther does a good job of explaining the Yelp Review Filter and Yelp has commissioned a video which tries to explain it in a friendly way. The review filter, Yelp’s legal woes and the general state of Yelpdom have been the topics of many conversations lately.
While in Portland last week presenting on Facebook Marketing at SEMpdx SearchFest I had a couple great dinners with some really smart people. One of those dinners included the aforementioned smart person Luther Lowe who is part of Yelp’s business outreach team.
Posted on Thursday, March 18th, 2010
DANGER! Your Google Business Listing Is at Risk
You need to watch out! I was just reading the Google Lat Long Blog and they’re telling people to edit YOUR Google business listing.
This is really, really, bad. Look at this picture. I didn’t want to steal the image from the Google blog post so I made my own which shows a business listing on Google in grave danger.
We’ve talked in the past about the importance of claiming your Google. It’s critical. Do it now!
[Read more]Posted on Friday, March 5th, 2010
Rise Before Dawn, Make Family Rich
No one who can rise before dawn 360 days a year fails to make his family rich.
No one who can rise before dawn 360 days a year fails to make his family rich.
Quoted from Malcolm Gladwells “Outliers: The Story of Success” in the Freakonomics Blog
Related:
When the sun comes up, you better start running
[Read more]Posted on Tuesday, February 23rd, 2010












