5 for Friday - Links, Stories, and Posts for Your Weekend

The Marketing Value of YouTube - SEO MOZ

The author here discusses the impacts YouTube can have for your product. YouTube is a great resource if you are looking to build your brand. It is important that you put up quality videos over the quantity of videos. Check out the article for some great information if you are looking to build a presence on YouTube.

Google Places Is Being Updated To Google + Local - Search Engine Journal

This talks about the transition from Google Places to Google + Local.  The post describes how this should make the process easier to use, faster updates, and integration with Adwords (Express) and G +.

5 for Friday - Links, Stories & Posts for Your Weekend

With Siri and New Alliances, Apple Takes on Google Search — FOX Business

Apple has announced that Siri will be getting help from Yelp, Rotten Tomatoes, Open Table and many others in the new release of iOS6. The goal is to bypass Google search and just use this in-house product. Apple is obviously looking to become the winner in mobile search in the next few years.

Facebook Mobile Ads a Hit for Investors, But What About Marketers? — Search Engine Watch

5 For Friday — Links, Stories & Posts For Your Weekend

How to Survive Google’s Unnatural Links Warnings & Avoid Over-optimisation - SEOMOZ

With the recent updates made by Google, over-optimization of your site could come back to haunt you. Google does not want to reward sites with “webspam” any longer. This article will let you know how to navigate the changes Google has implemented.

Penguins, Pandas, and Panic at the Zoo - SEOMOZ

Last week, Google released the “Penguin” update to stop over-optimization of websites.  This update has impacted sites in wildly varying ways so far, and this is only the beginning. Here, you can read about the different aspects of the update and get some basic do’s and don’ts for your site.

5 For Friday — Links, Stories & Posts For Your Weekend

Google’s home entertainment foray: Why the Motorola deal may work – ZDNET
With the acquisition of Motorola, Google is developing a home-entertainment system to take on Apple TV. Google has failed in this market before with Google TV. Google TV, to many users, was too much, too soon to succeed. Motorola has the technology in their already-existing cable boxes to help expedite this process. Will you try out this new software?