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	<title>Comments on: Now Post Reviews Directly to Facebook and Twitter</title>
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		<title>By: Mike Mauer</title>
		<link>http://www.searchinfluence.com/2009/09/now-post-reviews-directly-to-facebook-and-twitter/#comment-27995</link>
		<dc:creator>Mike Mauer</dc:creator>
		<pubDate>Tue, 20 Oct 2009 18:39:58 +0000</pubDate>
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		<description>This is a great website for companies to gain consumer trust.  With more and more people being skeptical of standard advertising methods, referrals are becoming the #1 way to build a brand.  Having a positive review broadcast through social media juggernauts like Twitter and Facebook is an incredible reflection on the company and has a direct, trackable, and (I would argue)  impressive impact on conversion rates.  

Kudos to Yelp.  I know I use it all the time and I&#039;m sure it will only rise in popularity (Yes, I&#039;m referring a website about referrals :-) ).</description>
		<content:encoded><![CDATA[<p>This is a great website for companies to gain consumer trust.  With more and more people being skeptical of standard advertising methods, referrals are becoming the #1 way to build a brand.  Having a positive review broadcast through social media juggernauts like Twitter and Facebook is an incredible reflection on the company and has a direct, trackable, and (I would argue)  impressive impact on conversion rates.  </p>
<p>Kudos to Yelp.  I know I use it all the time and I&#8217;m sure it will only rise in popularity (Yes, I&#8217;m referring a website about referrals <img src='http://www.searchinfluence.com/wp-includes/images/smilies/icon_smile.gif' alt=':-)' class='wp-smiley' />  ).</p>
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