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YPA Blog – File Under D
The Yellow Pages Association has launched a blog The Game Plan movie full .
I added it to my feed reader under Local Search. I put it there because I don’t have a category for Dinosaur or Dead Trees or Dying industry 
I kid — I think the Yellow Pages has 5-10 years of life left in it.
There may be some consolidation and there will certainly be heroic efforts to save it, but ultimately it will completely lose relevance in a world of ubiquitous connection.
Of course, it may all turn around. Who knows?
Date: Saturday, January 10th, 2009
Tags: blog, yellow pages, ypa
January 10th, 2009 at 10:51 pm
And, in case you’ve never heard me say it before, the YPA is responsible for one of my favorite taglines of all time:
“We’re the Yellow Pages, we sell things”!