MSNBC Is On My "Top 10 Best Headlines Ever" List

The headline is “You Want A Prettier What?!”

Internet Marketing for Plastic Surgeons - Less Scary than You Think

Internet marketing for plastic surgeons presents some interesting challenges. Surgical practices make a lot of money and are attractive targets. Unfortunately, more often than not, the results haven’t matched the promises.

Right when it came out I pointed to a recent article in the NY Times. This post is intended to clarify my thoughts in response.

Table of Contents

• The good news for plastic surgeons’ internet marketing
• The bad news about internet marketing (history)
• Return on Investment (ROI) analysis
• Tracking your results – Important!
• I’m a surgeon (or I work for one) what do I need to know

Never try to teach a pig to sing; it wastes your time and it annoys the pig.

Robert Heinlein – http://thinkexist.com/…/218581.html

Inspired to look this up based on a conversation with a client – she was talking about discussing marketing with her husband and that it was a frustrating experience for both of them.

Violet Marie Moran-Thompson - The Latest Influencer

How apropriate that our first flickr photo is also a new baby.

Please help us launch the career of another search marketer Violet Marie Moran-Thompson.

Violet Marie is the latest addition to our team of influencers. She joined us on Tuesday April 22nd.

Tuesday April 22nd is both Earth Day, and the closing day of Small Business Marketing Unleashed.

Violet’s mom Eva (left) was critical in our preparation for that event and responsible for just-in-time delivery of all of our conference swag.

And Violet’s aunt Angie (sporting the logo) is critical to Search Influence operations as our controller.

Local SEO (Local Search) at Small Business Marketing Unleashed

Sadly, I can’t tell you exactly what was said (I’d have to kill you apparently according to the organizers) but Matt McGee of SmallBusinessSEM.com gave a fantastically detailed presentation on all facets of local search.

I strongly recommend this conference for small businesses interested in internet marketing and those who might help them (like us).

Matt’s presentation was absolutely worth the price of admission.

So, like I said, we’re not supposed to recap too tightly but I want to give mega kudos to Matt for such a comprehensive piece of work. Matt’s both a good presenter and a fantastic slide preparer.

leavefeedback.org Mention at Small Business Marketing Unleashed

In this morning’s session at Small Business Marketing Unleashed Jennifer Laycock was talking about the value of ratings and reviews as a component of social media.

For those of you who don’t know, Search Engine Guide is putting on a show this week focused on small businesses: Small Business Marketing Unleashed .

I have been a huge fan of Search Engine Guide for a long time. I also plan to be a huge promoter of the next show.

For a first show this seems to be a pretty good turnout and even for someone like me who does this for a living there’s always something worth seeing.

Plastic Surgery Internet Marketing Hits the Big Time

The New York times is out with and interesting piece on Plastic Surgery Internet Marketing and how effective it can be.

Update: I’ve expanded on this post greatly in: Internet Marketing for Plastic Surgeons – Less Scary than You Think.

You may also be interested in: Convert Offline – Everybody’s Doing It

I’m sad to say we weren’t featured. That said, we absolutely believe in Internet Marketing for Plastic Surgeons (as any of our Plastic Surgery Clients will tell you).

I may say more later but for now, here’s the NY Times piece.